Pandarens To Attract Chinese Players

By Author: KingJ
Total Articles: 43
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In the past five years, blizzard’s source of profit comes from wow. the success makes blizzard take some radical measures, such as AH of Diablo 3 with real money, and starcraft fans can sell their own models in blizzard store. Behind all of the measures, Mike Morhaime-CEO of blizzard contributes a lot. He is one of the most successful game developers in the world who has special opinions on details. Let’s look at his discussion on success of Chinese market, AH in Diablo 3and free games to be introduced.
Wow has been issued for more than six years. It is mature enough. In next xpan, what will blizzard do? Mike Morhaime says they are keeping a watchful eye on what is good for games, what games need most, and trying to improve and develop the game. Recently, what blizzard needs most is to lower the difficulty of games. It is a little hard to lvl up. So they want to make the game easier in next xpan. They plan to design a new land for players to explore, a new role which is different, cool and unique. That is why they bring in pandarens. It is really cool for players to involve pandarens into the game and Azeroth. Chinese ...
... consumers and government is more long-sighted and open. They are more willing to use overseas products than ever. But overseas game should be examined before they enter into Chinese market. Some cruel and sensitive elements should be avoided or deleted before going to China. Mike says they will exchange with NASDAQ to know more about Chinese culture.
Wow is popular in China. When Mike was asked whether they are to attract Chinese players with pandaren, he offered affirmative answer. Panda is rare species. They only exist in China. To bring panda to games are able to attract more Chinese players and players in other countries, for panda is not common in their countries. Overseas games manufacturers should pay attention to the quality if they want to bring games to China. Be more patient and never be frustrated. After all Chinese market is full of opportunities. What’s more, Chinese people and government become open-minded. Mike thinks it is good opportunity to develop Chinese market.
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