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How The Huge Expenditure Of Money On Commercial Landscaping Projects Is Justified
A lot of money is spent on commercial landscaping projects. Examples of such projects include:
Those in which lawns are established and aesthetically appealing trees planted on organizations’ compounds, with a view of making those compounds much more aesthetically appealing as well.
Those in which lawns are established, and fast-growing, aesthetically appealing trees planted on new real estate developments, with a view of making those new real estate developments more aesthetically appealing, and hence more marketable. The new real estate developments in question may be things like residential apartment blocks, stand-alone residential real estate developments or commercial office blocks.
Talking to the people in charge of such projects, it often emerges that the amount of money spent on landscaping runs into thousands of dollars (sometimes, tens of thousands of dollars) per project. Cumulatively, we are looking at a multi-million dollar industry. But a question then arises, as to what justifies expenditure of such monstrous sums of money on commercial landscaping projects. This a question you may have to ...
... answer, if you are the person trying to get funding for one such project from a bank or an organization’s board of directors. And as it turns, the huge expenditure of money on commercial landscaping projects is justified by:
The fact that such expenditure can make an organization look prestigious. This would be in the first scenario, where we saw commercial landscaping being done by (already-running) profit-oriented and non-profit organizations, in their compounds. The resulting ‘prestigious look,’ thanks to the aesthetically appealing compound, would have the effect of:
Making talented employees be drawn to work for the ‘classy-looking’ organization.
Making clients offer better deals to the prestigious-looking organization (in case it is a profit-oriented entity), out of the perception that it is not probably not a ‘desperate’ organization, and it would probably not take a bad deal.
Making donors make bigger donations to the organization (in case it is a non-profit organization), out of the perception that if the organization can manage its compound’s appearance so well, it will probably manage the donated funds just as well.
The fact that such expenditure can increase the marketability of new real estate developments. As we saw earlier, a considerable portion of the money spent on commercial landscaping is actually spent on projects where newly developed real estate units are landscaped. Now it emerges that such well landscaped real estate developments are easier to market than plain real estate developments. Thus to the extent that you can show the owners of a real estate development how investment in proper commercial landscaping can make their properties sell faster (and get money into their pockets faster), they’d be more amenable to the idea. Incidentally, it is also worth noting and pointing out that well landscaped real estate developments tend to attract higher prices than drab apartment or office blocks. Thus, you can mention in your ‘justification hearings’ that besides having the potential to make a property go faster, proper landscaping can also make it go at a higher price. Seen in that context, the sums of money spent on commercial landscaping projects are actually negligible, compared to the benefits they bring.
Great lawn sprinkler installation plans should involve a timer to go with it. This is where the landscape irrigation will start working only when the timer goes off.
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