What Makes A Three-tiered Seo Team Of A Seo Firma

By Author: parker jim
Total Articles: 1
Comment this article

Search engine optimization is a flourishing and fast-growing industry. It has been gaining momentum as a prodigious platform for online reputation management that today's companies doing internet based business are concerned about. The same is the way for them to ensure a max ROI in a short time space. Many with in-depth practical knowledge of internet activities are raking in on SEO business. What most of them being novice are not in the know of is how to organize a SEO firma. A complete, strong and dedicated team is one of the pillars of any SEO firm.


Members of a SEO Team


It is seen often times that the professional distinction between search engine optimizers and web development personnel gets blurred. Though both the teams work for the same brand and under the same roof, they should have individual identity of their own. The workforce of a SEO firma comprises of the members of both teams. Though they need to work in direct contact with each other, they should be exclusive in their own fields. The first measure to take at the initial stage of setting up a SEO firma is to build a three-tiered ...
... SEO team that must consists of content writers, link builders and SEO commanders.


Role of Content Writers


Content writers occupy a place of prominence in the profile of a SEO firma. A content writer is in the frontline of a SEO campaign. It is no mystery that a website cannot get ranked in search engines without relevant, quality content. In search result pages, websites rank on the basis of their keywords that only the page content contains. Without textual content, be it one line title or description, keyword ranking is not possible. Content writers are the driving force behind online marketing campaigns for website promotion through blogging, article and press release submission. Fresh and quality content springs from the creative pens of good content writers.


Role of Link Builders


No doubt, multiplying the popularity of websites by linking them to other quality sites from the same niche is the job of link builders in a SEO firma. Social bookmarking, social networking, blog posting, submitting articles, back link monitoring and link baiting are the essentials of a link builder's job profile. In some cases, content writer can do link building. But, very few link builders can have the attributes of a content writer. Content writers can be taught link building skills but content creativity cannot be injected into a link builder. However, both content writers and link builders are the fundamental tools for online reputation management of website owners.

Role of SEO Commanders


A SEO commander is also known as a SEO project manager. The SEO commander is the nexus among several departments of a SEO firma. Neither content writing nor link building is his prime duty. Handling projects from clients, making site review reports, monitoring site analytics, crafting link-building strategies, keeping up with trends of the ever-changing SEO industry and heading the team are his principal activities. He needs to work in contact with the team of content writers and link builders for effective results of online reputation management projects.