Strategic Website Seo Copywriting Is Like A Baseball Team

By Author: John Calvaruso
Total Articles: 1
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You can't play baseball against stiff competition with 8 players.
You need all 9 players. And the same is true for a successfully written SEO website. The two most important players on a baseball team are the pitcher and the catcher. They need to work together and be accurate. On your SEO team, the pitcher and the catcher are your title and description. They need to give you the most that you can get out of them so writing them correctly and with the proper number of characters are key.

Next up to bat are your position players which consist of your infield and outfield.
H1 through H6 tags, also know as headlines also have to be written strategically to get the most out of them. Using different keywords that give you the most possible combinations, but written in sentence form, and again, in the right number of characters is the challenge.
Ad another challenging layer to your headings/headlines by being creative and clever when possible.

Plays on words and double meanings are what ad agency creatives work so hard on to write because they attract the most attention. Accompanied by an interesting ...
... and well retouched images are a powerful combination. You can be on page 1 of search engine results for all of your keywords, but if your site is not written well or not well designed, your chances of holding the viewers attention will be diminished drastically. So everything needs to work together, like a baseball team.
In the bull pen are SEO players that are not starters but very important and greatly contribute to your SEO team.

The bull pen is your paragraph text that pertains to the headings/headlines. Enough SEO sentence form/paragraph text with the right amount of keyword density needs to be written. SEO text is where you can write all of the details about that particular heading subject.
Let's not forget the coaches and the managers which we'll call anchor text and image naming.

Anchor text or clickable text or internal links are keyword phrases throughout your SEO website that simply take you to another page within your site, just like web button navigation does. Search engines recognize this clickable text as important and will look at it as a ranking factor. All of your images should be named with keywords that pertain to that image. If you're selling a baseball glove than that's what it should be named. This is also done because some may click on images and see the baseball glove you are selling, click on it and go to your site through that route.

Your SEO baseball team has now been developed but your not ready for the playoffs.
All of this SEO work not only has to be performed on the home page but on all of the pages. Each product or service page brings along different keywords with it. So don't stop now.
When all of your website pages have been optimized, your SEO team is ready to play in the big leagues.

Run your newly written and designed SEO website through a free tester or checker. This will help you fine tune it all even further. Because even though you're a pro, there is always room for improvement. Good luck this season and in your career. If done correctly, your SEO team should be in 1st place in your standings. But winning the World Series is a whole other ball game.