How To Use Automation Tools To Extract Linkedin Contacts And Use Them For An Effective Email Marketi

By Author: Marya Lizabeth
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People you have on your LinkedIn account are like assets to you. As a B2B marketer, you must have a large network, and finding the right contacts to run an effective outreach campaign can be difficult. This where advanced LinkedIn automation tools can come in handy as they enable you to export your contact list and re-use them again.

The latest automation tools come with the CSV file feature that allows you to extract your contacts on a spreadsheet and retarget the contact via email campaign. You can also keep this contact list as a back in case your account gets blocked or restricted.

How to send a personalized message when doing mass outreach

Most of the users have problems when it comes to sending personalized messages to a number of warm leads when doing mass outreach. Don’t worry! Advanced automation tools for LinkedIn come with features that allow you to export important contacts from LinkedIn and use them for personalized outreach at scale.

How to create and run a LinkedIn contacts outreach campaign
With the best LinkedIn automation ...
... tools that let you export contacts, you can create and run the following campaigns:

1. Highly personalized LinkedIn outreach campaign

You can run this type of campaign by creating a list of contacts and the follow-up via emails. This campaign is good for those types of contacts that are already present in your list.
You can run a campaign telling your contacts that you have introduced a new product asking to share their thought about it.
As you already have already found the right contact list using automation tools, setting up and running a campaign will become much easier.

2. Increased Brand Awareness and Outreach Campaign

You can set up this type of LinkedIn outreach campaigns using advanced LinkedIn automation tools. One can retarget their contacts through Facebook ads.
However, you must warm the leads and engage with them on LinkedIn first. Once you get familiar with your profile, retarget them using Facebook ads and book demos.

3. Create and run an outreach campaign that gets replies

What’s the best way to get replies from your LinkedIn contacts? A simple answer is by sending them personalized messages. You can use dynamic personalization to create a templated GIF that can be customized for each LinkedIn contact.
Moreover, you can use the latest LinkedIn automation tool to integrate personalization into your LinkedIn outreach campaign. You can also personalize and make your media more attractive by adding logos, shapes, websites, profiles, and more.
Such campaigns run using advanced LinkedIn automation tools have a tendency to get more than 70% response rate.

Conclusion:

For effective LinkedIn outreach, consider segmenting your contacts before you reach out to people. You can also reach out to exported contact via email campaigns.
Also, make sure you send a highly personalized message using automation tools that will actually make your contacts to check and respond. Make sure you send relevant content to grab their attention.