Linkedin Prospecting Done Right: 5 Tips To Generate Leads On Linkedin Like A Pro

By Author: Marya Lizabeth
Total Articles: 42
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LinkedIn, with no doubt, is the best platform for sales prospecting and running successful outreach campaigns to generate qualified leads.
With more than 670 million users, it’s such a large social platform that deciding where to start might not seem easy.
You’ll want to find the right profiles using the advanced filters, crafting a personalized message, and turn them into leads in a very short time. This is what LinkedIn automation tools have been designed for – to ramp up your lead generation efforts.

Best LinkedIn Prospecting Tips:

When using the best LinkedIn automation tool for prospecting, here are few tips that can help you prospect like a pro.

1. Find the right prospects the right way

The type of network you have on LinkedIn can make or break your LinkedIn outreach campaigns. People no longer like to respond to the same old template messages. You must avoid sounding too sales-y target your prospects based on their interests.
You can use automation tools to collect important data like:

Who they follow
...
... What are their interests
What sort of content they like to engage with
What are their pain points?
What type of solution they are looking for

Once you have collected prospect data using the best automation tools, you can target them with highly personalized campaigns. B2B marketers have acknowledged getting a 70% response rate when they run personalized campaigns.

2. Consider using sales navigator

If you are into B2B marketing and do prospecting on LinkedIn more often, you must be familiar with LinkedIn Sales Navigator. Though it’s not free, it will help to find leads more efficiently.
It comes with advanced features such as:
Advanced search filters
‘View similar profiles’ feature
‘Posted on LinkedIn’ feature
And more.
Along with an automation tool for LinkedIn, you can also consider using the sales navigator for the best results.

3. Use A/B testing
Using A/B testing has helped B2B marketers to gain up to 80% connect requests and a 70% response rate. They have been able to accomplish this through A/B testing outreach campaigns
While using automation tools for prospecting, ensure you’re A/B testing your call-to-action, templates, and follow-ups, etc.

4. Keep your pending request list clear

If you are LinkedIn automation tools to send connect requests, you’d be sending hundreds of connect requests and not all of them will be getting accepted.
If your pending request keeps piling, LinkedIn might detect your irregular activity. To avoid such issues, it’s better to delete some of your pending requests.
Though LinkedIn hasn’t mentioned any limit for pending requests, it’s better to keep the number below 1000.
Moreover, it’s recommended to use a cloud-based LinkedIn automation tool. These tools have advanced features that keep clearing the pending requests from time to time.

5. Always use the right LinkedIn automation tools

The best LinkedIn prospecting tip is to warm up your account and use only advanced LinkedIn automation tools.
Most of the people slip on when it comes to using the automation tools and they end up getting their account blocked.
The best and safest way to prospect on LinkedIn is to use cloud based LinkedIn automation tools. They provide dedicated IPs and the chances of getting your account suspension slim to zero.

Conclusion:

To conclude, LinkedIn is a goldmine of leads if you do prospecting right. Make sure you use all the best tips and equipped with the right LinkedIn automation tools.
This way you can generate qualified leads on LinkedIn automatically while you give time to other parts of your business.