123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Business >> View Article

Growth Of Brands In The Time Of Crisis

Profile Picture
By Author: Shalabh Mathur
Total Articles: 60
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

As the world is facing drastic lifestyle changes due to the pandemic COVID-19, so is the change in the behavior of the consumers and the organizations are being witnessed globally. Brands need to adapt and devise strategies to remain relevant during and after the crisis.

According to research conducted by Economic Times recently, brands that spend on marketing during the crisis are more likely to increase their sales and profit share in the market. Instead of sitting and waiting for what happens next, brands should find new ways of developing consumer relationships for those who plan today and take action will become the leaders of tomorrow.

Some measures to deal with the crisis are:

The change in consumer behavior as they take protective actions against the virus is likely to have an immense social and economic impact. Keeping a track of this change via online surveys and studies will help organizations stay ahead in the competition.

While sectors like malls, restaurants, movie theaters and tourism industry have taken a massive hit operationally, healthcare and well-being brands are likely to have ...
... better growth prospects with increased investment in healthcare and sanitation sectors.

This is the time where brands need to stand by their consumers, add value to their life and earn their trust.

Maintaining brand visibility in the market is essential
Digital media should be leveraged in the best possible way by sending messages, building rapid-response models and engaging customers to remain virtually connected with them. This will give insights on how the customers feel during the time of crisis and will help the organizations to redesign the best marketing strategy based on their response.

The greatest beneficiaries of the ongoing crisis are going to be social media network brands as people turn to these platforms to connect with their loved ones to access relevant information. Not to mention the growth of OTT platforms all thanks to the rapid content consumption and increased screen time of people.

The key to staying relevant is to adapt to the current situation and make the best out of it. Thrive and not only survive in this unprecedented time with Solugo. Our comprehensive and customized surveys extract real-time and authentic insights of your target audience and help you make better business decisions.

Get More Info : Visit Here : http://www.solugo.in/

More About the Author

I am Shalabh Mathur currently working in Solugo. I am handling ll operation duties of my company. Our solutions are backed up by authentic and relevant data acquired from our diverse and balanced panel pool, with a special focus on sampling & solutions that help our clients connect with their target audience and collect valuable and sought after data that further helps them devise business strategy and make the right decisions .

Total Views: 129Word Count: 375See All articles From Author

Add Comment

Business Articles

1. Plastic Pipes Is Expected To Remain The Largest Segment In The Global Large Diameter Pipe Market
Author: Lucintel LLC

2. Residential Construction Is Expected To Remain The Largest Segment In The Global Construction Industry
Author: Lucintel LLC

3. Express Entry Canada | Swift Immigration
Author: Swift Immigration

4. Anti-wrinkle Is Expected To Remain The Largest Segment In The Global Anti-aging Market
Author: Lucintel LLC

5. Paints Is Expected To Remain The Largest Segment In The Global Photoinitiator Market
Author: Lucintel LLC

6. How To Develop A Social Media Strategy That Drives Brand Awareness And Roi
Author: Pixel suba

7. Buy 2022 Silver Great Britain Royal Arms - 10 Oz | Bold Precious Metals
Author: BOLD Precious Metals

8. Plasticized Pvc Pipes Is Expected To Remain The Largest Segment In The Global Pvc Pipe Market
Author: Lucintel LLC

9. Some Things To Know When Planning To Get Fast Cash Loans Online
Author: Sarah Ferguson

10. Lucintel Forecasts Medical Lifting Sling Market To Reach $1.1 Billion By 2027
Author: Lucintel LLC

11. Why Every D2c Company Should Have A Fulfillment Partner
Author: QuickShift

12. Itinerary Creator Online
Author: chaitu kushi

13. Get Acquainted With The Working Of An Electric Transformer
Author: MEBA

14. Get To Know Everything About The Electrical Switches
Author: MEBA

15. Buy 10 Oz Morgan Silver Bar | Bold Precious Metals
Author: BOLD PreciousMetals

Login To Account
Login Email:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: