123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Marketing >> View Article

The Importance Of Search Engine Optimization

Profile Picture
By Author: Ross Barkely
Total Articles: 39
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

Almost everyone who owns a website involved in e-commerce (selling something on the internet) has heard the term SEO (Search Engine Optimization). In essence, SEO is the process of refining the keyword content and Meta tags of a website URL to gain increased position in the "natural" search results of a given search engine when someone varieties in a keyword search in the relevant niche. There is, however, a big difference between SEO and search engines optimization, the latter being far more important to the survival of any online business.

When someone performs optimization for a particular website, they take the needed steps to ensure that the ranking of that URL is improved on that particular search engine. What some people do not realize is that there are roughly 200-220 different such engines on the internet and each has its own unique criteria for ranking pages in its results.

The importance of SEO is that this process involves reworking the keyword content and Meta tags of a given URL and creating external links to that URL that will result in higher page ranking regardless of which engine a person uses ...
... when typing in their keywords. To know this concept, one should use two or three different searches on the various engines and type in the same keyword(s) on each one. Compare the results. Any URLs that receive nearly the same ranking across the panel have received search engines optimization services. Those that rank high on, say, Yahoo but not the others have only been optimized to that one set of criteria. See SEO Classes in Navi Mumbai.

Ideally, if a website owner pays someone to perform SEO services for his site, he wants to receive search engines optimization so that his URL will be seen no matter which engine is used by the potential customer.

Total Views: 639Word Count: 303See All articles From Author

Add Comment

Marketing Articles

1. Expert Campaign Management In Cross-platform Marketing
Author: Barry Elvis

2. How To Measure The Roi Of Paid Advertising?
Author: Pixelrasa

3. Incredible Seo Packages From A Leading Kent Seo Agency
Author: SEO Agency

4. The Importance Of Rethinking Content Distribution In 2025
Author: tim seifert

5. Dubai’s #1 Branding Agency – Crafting Iconic Identities
Author: Tequila Branding & Web Agency Dubai

6. Borders Don't Mean Barriers: A Deep Dive Into What Is Multinational Marketing
Author: Marketing Godfather

7. How Steel Technology Firms Are Building Sales Pipelines With Targeted Lead Generation
Author: Pencil

8. Marketers Zone - The Seo Partner You Need
Author: Nikhil Ratra

9. 5 emerging Email Marketing Tactics For Higher Engagement
Author: Lee Wood

10. Marketers Zone - Digital Marketing Agency In Delhi
Author: Nikhil Ratra

11. How Ecommerce Seo Services Help Online Stores Outrank The Competition
Author: Tony Andrews

12. Best Graphic Design Company In Delhi, Ncr, India , Where Creativity Meets Strategy
Author: Amit Jain

13. Growth Marketing Consultancy: The Strategic Engine Behind Modern Business Growth
Author: Shivkumar Pandey

14. Unlock Smarter, Scalable Growth With A Growth Marketing Agency
Author: Shivkumar Pandey

15. Fifth Shield Best Web Development & Digital Marketing Agency In Dwarka Delhi
Author: Sachin

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: