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Customer Feedback Management System
We all wonder why it is so important to ask for a feedback to our clients or the persons who have used our service. Well, its obvious to understand, for improving the standards of service delivered. But we all fail to understand the other important features that is playing behind the scene.
Businesses know retaining customers costs less than finding new ones.
Advertising and Marketing costs sky rocketing, Business Leaders require a tool to Build brands
Customer satisfaction surveys give firms specific information about positive and negative perceptions, which could improve marketing or sales efforts.
Studies show satisfied clients tend to buy products more often and develop loyalty to a particular brand.
They often spread the word by recommending products and services to friends and family as an informal referral process.
These perceptions are especially important because of the increased use of social media by people of all ages.
One negative comment posted on a social media site could be seen by thousands of potential customers.
Angry customers can use unfair criticism ...
... and untrue statements to harm a firm's reputation.
Repairing the damage or countering false representations could prove costly.
Measure, Analyze and Improve!!!
A customer satisfaction survey assists you to gather and create statistical data that can be scientifically measured analysed and Improve quality, service and Employee response to clients' needs.
Forging a long-term and developing a meaningful relationship with customer and establishing parameters to measure customer satisfaction.
Analyze
Analysing survey results Employees get meaningful feedback from the client and can be held responsible for better customer satisfaction.
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