Facts And Figures Regarding Matrimonial Websites

By Author: Nupur Baranwal
Total Articles: 2
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Today marriages are more of a social validation to stay together; priorities are changing fast. In this fast paced world, matrimonial websites have taken positive steps to keep alive the warmth of getting married and starting a family. They have completely changed the wedding concept in India. The yesteryears marriage network comprising of joint family, relatives, and marriage brokers have been replaced by the online matrimonial sites. Be it “Brahmin matrimony” or be it other caste based search for prospective partner; the online sites provide it all in few clicks. Let’s see the evolution and startling facts about wedding websites.

Facts and Figures regarding Matrimonial Websites:

India is one of the fastest growing internet markets; here e-commerce, mobile applications, travel aggregators, social networking, online activities, and matrimonial services are on high rise. The year 2009 recorded a total population of 1,15,68,97,768, out of which, 8, 10, ...
... 00,000 people were actively using internet. Today, this number is rising 5 times every year.


The 2009 also showed Indian ranked 22nd in internet usage, and matrimonial browsing recently showed India top fewer than 10. The youth between age group of 24 to 36 is mostly active in the matrimonial website. India is considered the youngest nation in the world, with more than 50% of its population being considered young. Therefore, India is the most brimming place for internet usage, and matrimonial website usage always tops the chart.


 2009 witnessed the first launch of Indian matrimonial website, since then many popular matrimonial websites have come up. India travelled a long away in terms of internet users since 2009; and today its ranked 4th in the world in terms of internet usage. The amazing fact is, matrimonial websites browsing contributes 11% to the total internet activities and usage in India.


Today matrimonial sites usage in India is considered to be growing at a rate of 1500% and every month a new and every year popular matrimonial website is making its way to the online market.


The internet analyst research shows that short listing of profiles, searching matrimonial sites, and browsing the features are 13th most popular activity on internet in India. The involvement of people is really inspiring and shows the growing trend of Indian youth.


India is the largest market for online matrimonial websites and the numbers of users are increasing rapidly. The total number of users in online matrimonial website is ticking to 12 million in India. The amazing or astounding fact is the active users browse through 100’s of wedding websites. These websites are functional in both regional and national level. From giving marriage related information, caste based matrimony like “Jain Matrimony”, communication medium, and easy to browse features.


Urban India has strike amazing numbers of users from all aspects of society. People from all walks of life make it to these sites for information related to prospective groom or bride. The last 5 years have been crucial for matrimonial websites, as 12 million users have been active since last 5 years. The market is growing at a rapid pace, and given the Indian young population, this industry is going to flourish for good.


  The market economics shows, its rise from 58 crore in 2006 to 140 crore in 2008; as an incredible leap. The current figures are not revealed, but the active user base of millions speaks the market economics well. So, it’s a lucrative industry and we will see more future companies venturing into it. The good is equally for both business and users. Now, the companies are working on algorithms to make it more user centric and verifying information to make it more secure.


The strange fact is 48% of matrimonial site users were introduced to internet through the medium of matrimonial sites. These 48% users have no prior experience of internet activities, before starting to browse matrimonial sites. So, matrimonial websites have also contributed greatly to internet market.


The urban youth is away ahead in India, while using matrimonial sites. The global cities of India has witnessed majority of participants. The top 5 cities of India using matrimonial websites are “Delhi, Mumbai, Chennai, Bangalore, and Kolkata.  

For more information, you can introduce your profile to any of the popular matrimonial websites and get the benefits thereby.