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The End Of Gamertrailers

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By Author: Simon Watson
Total Articles: 6
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After 13 years of activity without interruptions GameTraiers, better known by the acronym GT announced that on February 9, 2016 would cease its activities. Belonging to Defy Media group, the page was a pioneer in video production and television on the Internet, transmitting the largest fair in the world games, E3, and specific programs for the online audience.

Surely that was a great shock to those already attached to GameTrailers for many years, because at the time of major events, is always the one that was most commonly followed by the Internet, as they had good programs where commented most discussed games at fairs games.

But what was the reason for having closed the GT?

The truth is that there is much behind its closure. We can say that GT was significant in terms of size and audience. Your videos thousands of views, even in recent years. These figures are nothing compared with the famous "Youtubers" capable of bringing millions of views to your videos.

Over time, the GT was losing ground to the giant Youtube and realized that later or earlier, would close. Even with all the changes ...
... made in recent years, it is necessary to realize one thing: Audiences do not interest anyone. And how do not matter to anyone? The mere fact that a spectator is worth much less than one cent for the average site. Anyone who has a website can have advertising contents to see if the site earns some money, but the chance to bring in some money are getting smaller. The importance given today to a content writing, or a shared video on the Internet depends on millions of views, not thousands.

We all know that Youtube is a great future, but this problem is not centered on Youtube, and we let alone blame the fact that attention will focus increasingly on people who want to be journalists for them by themselves to try to draw audience to because the GT also had a Youtube channel and also produced there right kind of content.

​Guilt focuses exclusively on business models that now exist, because such models gives power to those who do not perceive the issue in this case video games. We will certainly find more stories like GameTrailers, because the models apply to everyone, but hopefully one day the models can change.

With this, will 13 years of great successes and great entertainment. I hope to see you at a future.

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