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Promote Business Through Online Marketing Services

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By Author: Aarnav
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Online marketing has forever been subject to continuous changes. Its dynamism has even intrigued industry gurus, who have always advised vigilance for even the slightest of change cannot go unnoticed.
As it happens, the New Year is just a couple of weeks away and changes in the way online marketing services are provided will certainly be visible. There will be glaring differences as to how they were gone ahead with in 2015.
How different will they be in the New Year? What new can an email marketing service provider be expected to try?

Videos: Google is all set to make video marketing different, with its in-SERP video advertising service. Internet users are sure going to experience something different, what with receiving messages via videos. It so happens, that video advertisements are all but certain to be presented differently. With YouTube already being there and having shown countless such videos, the excitement around this is quite understandable.

Indexing of Applications: Indexing applications have for long been thought of as an ...
... integral part of online marketing services. Google was the first to test app indexing. With 2016 showing stronger signs of such apps to take center stage, it won’t be a surprise if the entire year has these apps here, there and everywhere. Every top email marketing service provider realizes how crucial it can be if such apps are seriously made a part of online marketing.

The Mobile Market is going to shoot through the roof come 2016. Google in the past year has shown plenty of signs regarding its inclination towards mobile more in comparison to desktop computers, what with its Mobilegeddon Algorithm update. This was a move aimed to bringing down website not optimized for mobile phones. It is pretty simple. You need to create a mobile version of your website fast. With the New Year almost there, any delay will affect your revenue big time.

Take a Bow, SnapChat: 2015 was out and out SnapChat’s year, with it capturing a huge market share. 2016 is all set to witness another boost. In the coming year, a huge amount of content will be used to engage in real-time. With SnapChat enabling marketers to deliver their messages in real-time and also with an expiry time, engagement will happen in the New Year at a faster speed.

Social Media Searches: With Facebook already working on developing its home grown search engine, 2016 will have more popular social media platforms being used for searches. FB’s search engine is being touted to feature more advanced setting than the ones Google, Bing or Yahoo feature put together. There will be other features as well such as purchase buttons and payment messaging. E-commerce buying will not be as famous as social media buying come 2016.

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