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Jewellery Through The Recession
We are still trying to come through the worst recession in living memory with many industries having been badly hit by the downturn, particularly those retailing luxury goods such as jewellery.
We have adorned ourselves with jewellery since time immemorial, so has the recession impacted on the jewellery we are buying?
Undoubtedly because of the record highs in gold prices this year, there has been a down turn in the in the sales of gold jewellery with silver jewellery and beaded costume jewellery becoming ever more popular.
However to see how the market has really changed, turn on the TV and observe the female newsreader and presenters most of whom are all wearing brightly coloured large pieces of costume jewellery. Browse through celebrity magazines and you will see the same pattern. Large beads strung on long chains in all colours and it seems the bigger and brighter the better.
Is this a case of bad times are here but I want to cheer myself up by wearing this gaudy trinket. Remember that colour can have a big affect on mood.
It's not just at the cheaper end of the market with costume jewellery ...
... that we have seen this change. There has been a proliferation of charm jewellery with young women clambering for the latest must have bracelet which she can customise with individual beads and charms. One can only sympathise with any parent or boyfriend faced with the demand for the this latest craze as these items of jewellery don't come cheap. By the time you have filled your bangle with those tacky charms, you will have kissed goodbye to several hundred pounds at the cheaper end or goods made in the far east. It is possible to pay into the thousands for these trinkets which are being mass produced and on sale on every high street and all over the web. Whatever happened to individuality and taste?
How quickly before this latest novelty wears off. This latest craze has sparked off a huge rush to copy these must haves and fakes are all over the internet at more realistic prices. At least shoppers can bag a bargain on items that are likely to fade out of popularity very fast as the fashion craze changes.
For those that would prefer something a little more tasteful and individual, even though times are tight, why not invest in a classy affordable item that will last for many years and won't date. There are still many small independent designers in the UK producing beautiful quality hand crafted silver jewellery at prices to suit all budgets. In the UK we have lost much of our manufacturing base. lets not lose our jewellery designers.
Love2Have provide a wide selection of unique silver jewellery and rings all made in the UK.
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