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The Digital Migration: Making Tv More Social

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By Author: Safaricom
Total Articles: 1
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With the world moving from analogue transmission of television signals to digital transmission, more opportunities for developers and innovators are emerging. This is not only in the international market but also in the Kenyan market. With the digital switchover being part of Kenya’s vision 2030 roadmap, Kenya is on the fast lane, leading other African countries towards the digital TV experience.
This has opened doors of innovation hoping to provide the best digital set top box for Kenyans and give them an exceptional viewing experience. One of the leading companies that has dived into Kenyan digital TV migration boom is Safaricom, Kenya’s leading telecommunications company and one of the strongest companies in the region. The introduction of their set top box marketed as theBIGbox has changed the digital TV game completely.
Promising an incredible TV experience, Safaricom’s Set top box is the first free to air decoder in Kenya offering free to air channels and Wi-Fi which connects up to 10 users. This is a new and exciting feature to Kenya. Through this innovative gadget, the Kenyan market can not only enjoy ...
... over 59 TV and radio channels but also they have the ability to access online content from the comfort of their homes. This takes the aspect of TV watching being a social event for friends and family to a whole new level.
Users are also not only locked to their TVs for entertainment. The Set top box can create a hotspot that allows up to 10 users access to the internet! Innovative right? The most exciting part of this offering is the price. You’d think that such a gadget would cost an arm and a leg. That is however furthest from the truth. Users can get the box for just KSHs.4,999 with monthly instalments of KSHs.999 for 6 months or a one off payment of KSHs.10,000. To access all this one will only have to part with a monthly charge of KSHs.999 which will give you 6GB internet bundles!
With such innovative ideas, Kenya is bound to be a leading technology developer. They have proved themselves capable with world leading innovations such as M-PESA and now they’re taking the world by storm with theBIGbox.

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