How Successful Is Forbes Magazine?

By Author: Jamie Welsh
Total Articles: 64
Comment this article

Forbes Magazine is one of the world's most successful publication. They don't just publish business management articles, they are the most influential media publication when it comes to business.

Forbes Magazine was founded in 1917 by a Scottish immigrant B.C. Forbes. He was a financial columnist for the Hearst papers. Forbes was then partnered by Walter Drey. The original name of their magazine was Forbes: Devoted to Doers and Doings. Drey served as the vice president of the company and Forbes was the editor-in-chief. After the the latter's death in 1954, the company was handed to Malcolm Forbes, his son.

The entry of Malcolm on the business opened up more growth on the publication. He instituted and in-house business instead of freelance writers. He also started the ranking articles for which Forbes magazine became famous. These two strategic initiatives changed Forbes forever.

Soon after Malcolm Forbes' death, he was replaced by his son. From 1961 to 1999, he hired James Michaels as the editor-in-chief. During that time, in 1993, Forbes Magazine was announced as finalist for the National Magazine Award. ...
... The company of Forbes has also released several magazines focusing on specific genres.

Forbes magazine is now a sensation for all business enthusiast all over the world. With seven local-language edition, the magazine is published weekly in more than 120 countries in the globe. It contains 60 original expert and well-researched articles. Topics include issues on the world of industry, finance, international business, marketing, law, taxes, science, technology, communications, investments, entrepreneurship and many more. The magazine reaches more than 5 million readers. People who have been or just starting a business use Forbes Magazine as a credible and informative reference for business world.

You cannot question the success and credibility of the magazine. A clear proof that the publication earned utmost support and fame is the candidacy of its founder Steve Forbes Jr. as president of the United States of America, he got lost by the way. The man is still the magazine's editor-in-chief and has a regular column named Fact and Comment. His articles is one of the most read page on the magazine.

Up to this time, Forbes is publishing its well-known list of the world's riches company and person. These listed persons also subscribe to the magazine. They are also releasing news articles and editorials about shaking stories that rocks the business world. Compared to other business magazines, Forbes magazine is a more investor focused media and continue to discover new investment ideas, reason why they are the world's best business periodicals.

Forbes magazine is not boring because at times, they also enter the entertainment scene by releasing lists of successful stars. A good example is the list of hottest new music stars and top earning African-American Stars, both in 2008. The magazine also releases interesting lists and issues on the interior business places.

The popularity of Forbes magazine has extended to mainstream and Hip-Hop culture. 50 Cent has released the official remix to his hit single entitled Forbes 1,2,3 also known as the "Billion Dollar Remix". The title of the song comes from the fact that Jay-Z, 50 Cent, and Diddy were listed as Forbes' Top 3 money-making Kings of Hip-Hop, respectively.

Management Consultants at FutureAfrica provide strategy consulting you need to insure your business plan is align with the visions and aims of your organization, company or business.