6 Custom Door Hangers Versus Flyers And Brochures--1

By Author: chinee
Total Articles: 11
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Many traditional marketing models for small businesses focus on the production of flyers and brochures as the prime media for exposure. However, nowadays custom door hangers are quickly catching up as the new and better type of marketing material. Door hanger printing provides business owners with a unique type of printed material that trumps flyers and brochures in many levels. In this article, we will show you these characteristics by pitting door hanger printing against flyers and brochures.

More attractive than flyers - As the first comparison, you will notice that custom door hangers beat flyers in terms of looks hands down. Usually people print flyers in low quality paper and in most cases the printing itself is lackluster and cheap. This is probably because flyers are meant to be a cheap promotional tool anyway, that more or less is meant to be thrown out eventually. Now, door hangers on the other hand are always printed in thick and durable paper, more often with special coatings to make them look better. This is more or less standard door hanger printing practice since door hangers need to be durable as they ...
... hang on different kinds of outdoor and indoor situations. Also, since door hangers are printed in good quality paper, more often than not, the printing quality has to match as well. That is why door hangers are printed with full digital colors usually on both sides of the door hangers to maintain a certain level of quality. More useful than brochures

Next, we move on to compare door hangers with brochures. A brochure is actually a nice promotional tool. It can even match door hangers in printing quality and paper quality in most respects.