Strategic Directives And Operational Strength Of Baby Food Globally

By Author: Bharat Book
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Global Baby Food Market (2009-2014)

Baby food is a nutritional supplement of breast milk for babies aged from zero to three years. Their availability in both states-solid and liquid and with various tastes and flavors adds to their easy acceptance by both parents and babies alike. Time constraint in modern parents, both in developed as well as developing countries, have dwindled the home-made baby food and has swung the baby food diet in favor of commercially available baby food. The U.S. and Europe hold a major share of the global baby food market. However, emerging economies such as China, India, Brazil, Russia, and Romania also represent a high growth rate. As people across the globe are getting aware of the important role of baby foods in meeting the nutrient requirements of a baby, there is a huge boost in the market. Major challenges for the baby food industry are low birth rates and static market conditions in developed countries and allergy & intolerance of milk and milk products in babies. However, opportunities for the baby food industry is immense for baby food companies as there is large untapped market ...
... in developing economies and new product development with evolving food technology is expected to attract more customers in future. ( http://www.bharatbook.com/Market-Research-Reports/Global-Baby-Food-Market.html )

The global baby food market is expected to be worth US$37.6 billion by 2014, out of which the North American market will account for nearly 37% of the total revenues. The global market is expected to record a CAGR of 5.0% from 2009 to 2014. The bottled baby food market is the largest segment; and is expected to reach US$9.9 billion by 2014 at a CAGR of 4.9%. Baby cereals and frozen baby foods markets are estimated to record revenues of US$9.9 billion and US$ 7.8 billion respectively in 2014 on account of the increasing awareness about baby food products especially in Asian region. Baby soup and baby snacks markets are estimated to be US$ 3.9 billion and US$5.9 billion in 2014. However, these two market present good opportunities as limited but growing numbers of products are available in the market. The North American market is the largest geographical segment; and is expected to be worth US$14.17 billion by 2014. The second largest segment is Europe, with a CAGR of 4.4%. It is expected to reach US$10.8 billion by 2014. However, market size of Asia is expected to increase at the highest CAGR of 8.6% from the year 2009 to 2014.

Scope of the Report
This report aims to identify and analyze products, health benefits, ingredients and age group analysis for baby food market. The report provides in-depth market estimates and forecast for global baby food market as follows:

Baby food - products
Baby cereals, bottled baby foods, frozen baby foods, baby snacks and baby soups.

Baby food - age group
Newborn (zero months to six months), Infant (six months to one year), Toddler (one year to two years), Pre-schooler (Two year to three years)

Baby food - health benefits
Immune system, brain and eye development, muscular growth, bones and teeth development, blood enhancement, nervous system, vascular system and others

Each section will provide market data, market drivers, trends and opportunities, top-selling products, key players, and competitive outlook. This report will also provide more than 100 market tables for various geographic regions covering the sub-segments and micro-markets. In addition, the report also provides 32 company profiles for each of its sub-segments.

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