Wide Expansion Of China's Led Lighting Market

By Author: huizhu tang
Total Articles: 4
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"China's LED lighting market has expanded significantly since 2012, and the market has been fully started". First of all, under the support of the government, outdoor lighting got popularity. In 2013 began to import indoor, both in indoor and outdoor LED lighting will spread quickly. However, at the same time, Led Lighting China Manufacturer must implement product differentiation.
Regarding the LED lighting market scale, LED related research institute of China global market research agency points out that, "in 2012, the Chinese government implemented a series of policies and measures to stimulate the domestic demand of LED lighting. LED lighting market in China has been launched". As a result, the LED lighting is expected in 2015 China's demand will reach $10 billion. It is predicted that as the economy continues to grow and LED higher penetration rate, by 2020 China's household LED lighting demand will reach $22 billion. The sales form includes e-commerce and spot sales. It is estimated that sales ratio of these two areas will be rising.
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... With the enlargement of the LED market, subjects are increasing. One reason is that vendors do not understand the product characteristics on product. Because the product has same features, which difficult to achieve differentiation, so the price is inferior enterprise products. Some products even can be used for limited time, which exacerbated distrust of Led Lighting China Manufacturer.
Recently, China put more attention on LED lighting Blue Light. This trend reflected in the toys, not the lighting apparatus. China's bad LED light sources and dangerous toys are more than Japan.
As a result, before and after 2013, China will have a heated discussion for the safety of the blue light, launched a heated discussion. For the necessity of China strengthen regulation, Japanese researcher says, "when Japan began to import LED, they have the same situation. In China, the solution to this problem need a long time, so the role of the researchers and government regulation is very important. ".
If China's LED market want to have further development in the future, the subject need to be solved including "marketing channel", "to ensure quality", "market discipline", "brand building" and "technological innovation". China needs the industry working together to solve these issues in the future. The importance of implementing health, sustainable development will be further increased. It is thought that consumers will buy products according to brand, and believe that the understanding of the brand name is very important to expand sales in the future. In addition, there is another point , if you want to succeed in the brand, "professional" and "speed" is also very important.