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Some Interesting Facts About Free Classifieds
Websites that offer free classifieds are becoming extremely popular among small and mid-sized businesses. Due to the cost effectiveness (they’re largely free), they are gaining momentum and becoming famous. So much so that their presence is being now advertised on the television! People have been bombarding such websites with visits on a daily basis because of the plethora of benefits it offers. Here’s a look at some of them –
• Cost efficiency: An advertiser always looks for ways to cut down on the costs. Be it in the form of making early payments to the media seller and receiving discounts or getting commission pay-back from the advertising agency, there’s a deep wish to always cut down on the advertising budget. With online classifieds, all your advertising budgets can get totally cut down since they are available for free. You just need to create an account and then you can start advertising your goods/services!
• Save Time: There was a time when people had to go through all the classified advertisements in the newspaper ...
... just to find the one they were looking for. Further, there was no guarantee whether the ad would be present or not! If after wasting so much of time and causing immense strain to the eye you can’t find the ad, you might feel dejected. With online classifieds, one can simply search the product one is looking for in the search box. All the results are thrown up immediately.
• Facility to support claims: With local classifieds, you couldn’t add photographs to support your advertising claims. However, free online classified ads enable you to upload photographs of the product in question so as to remove all doubts resting in people’s minds regarding buying a product without seeing it personally. A lot of times, people have read claims in the advertising copy that’s turned out to be false. Thus, people don’t believe advertisers these days unless proper proof is provided alongside the product.
Posting ads on classifieds may be a really easy task but the real difficulty is in catching the attention of people and making sales. Here are a few tips to catch the attention of people with your ads:
1. Pay special attention to headlines: As they say, ‘first impression is the last impression’, you need to design your headlines well because that’s the first thing people notice while browsing for ads. If for example, you’re a football seller and people have searched for footballs, all the listed football shops will turn up in the results. Amidst all these results, yours can get noticed and opened first if the headline is attractive.
A lot of people think that classifieds equates to used products. However, that’s far from true.
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