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How A Restaurant Text Pager System Or Reservation System Can Drive Traffic

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By Author: Eric Schmidt
Total Articles: 8
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The next generation of Restaurant Pagers can lower operating costs will driving traffic to your restaurant. Restaurant pager systems that use cell phones and not coaster pagers to notify guests don't require costly pager transmitters. Innovations in table management systems can now seat guests by sending a voice or text notification. This technology is revolutionizing the restaurant industry according industry experts.

Dave & Busters has recently adopted a restaurant text pager system with great success according to the director of strategic initiatives. These table management systems that use cell phones are often called restaurant text pagers or cell phone pager systems. They not only lowers operating costs but are much more sanitary than traditional restaurant pager systems, a select few have the capability to drive traffic through an integrated mobile marketing application, which is the hottest strategy in direct marketing today.

How Text Pager Systems Work

Innovative restaurant text pager systems convert the guest's cell phone into a restaurant guest pager. They don't require transmitter hardware, ...
... just a broadband connection and a browser. You simply log-on to a secured web portal to access the program. Another advantage is the built-in table management systems. Best of breed restaurant cell phone wait management systems offer a full reservation and table management system with reporting capabilities. Restaurant pager systems sure can't do that for the price. Restaurant text pagers instantly gives you the ability to text message guests as to the availability of your tables, enabling you to turn your tables quicker without costly restaurant pagers walking out the door. Offering your guests to join your mobile loyalty rewards program give you direct access via their mobile phone. Guest of course can opt-out or not subscribe to the mobile marketing list. Reputable text pager / mobile marketing firms follow best practice guidelines established by the Mobile Marketing Association, which require guests to double opt into text into a campaign. Restaurant marketing ideas come and go, but suddenly you are able to fill your tables by a guest mobile phone is stunning.

The Power of Mobile Marketing

Think about the power of text marketing, with our restaurant text pager systems you can leverage the explosive growth of mobile marketing to drive instant traffic to your restaurant when you need it most. 9 out of 10 customers have a cell phone and 95% of text messages are read instantly. If you have the the right value offer you could see a 10% to 15% response rate. Mobile loyalty programs work very well for these campaigns. Guests love the idea they can redeem a text coupon just by flashing their cell phone to the server. No more misplacing or losing the coupon. Restaurants benefit because they can send an offer last minute and get a response, unlike email or traditional direct mail. This is because text messages are read instantly.

Interactive Mobile Campaigns

Our restaurant cell phone pager offers a mobile trivia application that guests can play and win free prizes in order to bring them into your restaurant is fun and very effective. This goes beyond simply sending out text coupons but rather engages your guests in something fun, which in turn generates a buzz. If you do trivia night its a great way to attract participants. If you have considered mobile marketing maybe now's the time.


Brandon Munson, MBA, is the founder of Fulcrum Design, LLc, a restaurant enthusiast, foodie and blogger. Fulcrum Design developed the best of breed restaurant text / voice restaurant pager solution Mobile Matradee. Mobile Matradee is a 3 in 1 restaurant guest pager / wait list management and mobile marketing solution. To learn more about Mobile Matradee visit http://www.mobilematradee.com, or to learn more about our company visit http://fulcrumdesignllc.com 888-669-9729

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