How App Developers Can Profit Off The App Store

By Author: Susan Smith
Total Articles: 132
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Did you think that the Android market had diminished the popularity of the Apple App Store? 2012 has clearly been the year of Google’s operating system. The popularity of the Android platform surpassed that of iOS in terms of usage and sales. And yet the demand for qualified and skilled software developers working on Apple’s iOS platform is on the rise among large and small scale enterprises. Call it the brand name Apple or the superior performance of the iOS mobile applications, the necessity to learn building of effective apps for the iOS operating system is important for software designers worldwide.

According to reports released towards the end of 2012, over 25,000 applications are now available for users to choose from at the Apple App Store. A statement released from Apple headquarters said that more than 50,000 developers work for Apple in their SDK program. The popularity of iOS mobile apps provides recognition to these tools and thus draws the attention of an increasing user base. But is it still possible for an iPhone application developer to make money by uploading his/her designs to the App Store? Does ...
... the insurmountable pressure caused by competitor OS platforms undermine the profit of software developers off Apple’s App Store? Based on the data retrieved from recently concluded research, there are significant opportunities for making profits from the designing of iOS mobile applications. Special mention should be made about the iOS gaming apps, which are superior in performance and in greater demand among the mobile audience.

However, it will not be wrong to say that the revenue accrued from the iPhone app market is concentrated among a select few in the development market. The condition of the App Store is gradually improving with more mobile application development companies raking in the revenues. This has been possible for various reasons such as free trial period allowed for iOS apps, their better navigation capabilities, the superior discoverability of these apps in the market, and the high community ratings. The best way to earn profits by uploading mobile applications to the App Store is to release software with titles that have good concepts, strong production values, and are also well promoted before launch.

The reduction in revenue earnings from iOS apps uploaded to the App Store started after the launch of the iPhone 5 and the iOS 6 version. According to reports, there was close to 80 percent drop in the total revenues. Therefore, mid of 2012 was the time when software developers worldwide started questioning the need to continue designing iOS applications as it led to loss of money for the app development company and waste of effort and resources on the part of the individual developer. On the other part, mobile customers have been observed as curious to know and often liking the new designs of both the updated version of the operating system and the apps running on them.

While app development companies completing projects at low budgets do not want to invest in app making for the iOS platform, it has been suggested that a revision to the graphics, audio quality, and easily understandable app buttons is necessary to regain the status that iOS apps once enjoyed in the mobile market. Attention should also be paid to the writing of iOS app codes; only then will mobile app developers profit off the App Store.

The author is associated with one of the top mobile application development firm, iPad app developer and mobile app development Noida company