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Advertising Without The Bustling, Bungling Bundle Builders
Mercedes-Benz will spend $4 million dollars for thirty seconds of Super Bowl automobile sales pitching, and love it. In fact, owning television media companies perhaps provides more lucrative opportunities on one coveted sports day than several months of operating Google AdWords. On the cusp of 49ers-Ravens playing for NFL bragging rights, ABC examines how companies will pay dearly for thirty seconds of potential fame. Does television media still consist of hard-hitting, slightly edgy yet pragmatically shown ads, or are rookie advertisers falling victim to busy, unskilled advertising packages sold by major media outlets? We examine pitfalls being experienced with mobile ads, television and search mediums being used more prevalently than years past.
Mayer Says ‘Work On Mobile’
Six months of cushiony office space in Yahoo!, and Marissa Mayer finally sees her first vision: let’s work on mobile advertising. Excellent for the original search giant, bad for the sake of timing. Google, Facebook and other advertising networks have pounded down mobile advertising for several years now, making the once-search-now-news ...
... giant several long strides behind the competition. Although nothing concrete has been established, Mayer does own an amicable brainpan for innovation, so look for something uniquely proportioned throughout search marketing stratagems Yahoo uses within the next 6 months. Nobody regrets Yahoo not acting sooner more than Yahoo.
Celebs Pushing Everything
Car insurance, soft drinks and even male enhancements have become focal points for advertising giants seeking celebrity face time. The product list does extend, however, as you’ll notice in pizza advertising. The advertisers intended message? Speak to man, avoid platitudes and he’ll fork over credit card to wife. Seems pragmatic enough when targeting audiences during campaign runs; profit margins being shown throughout numerous business niches will affirm that fact. Advertising may have gone ‘rogue’ somewhat, yet celebrities make spending that $4 million during Super Bowls exponentially worthwhile – and perhaps you’ll soon see revived mobile billboards Atlanta Falcons may need to keep fans around.
Targeted Ads Getting Bunndle Love
Application developers leave loads of money atop tables worldwide, making programming apps thankless, unprofitable and perhaps slightly insane. Yes, this means advertising giants receive apps for cheap prices, slam their brand and advertising across the pages and launch under their tutelage. Cutting bottom feeders from profitability has long defined advertising, yet nothing gets done. Until, of course, an arcane idea struck Bunndle, an application-advertising merging tool which throws only correctly targeted users in front of relevant advertising shorts.
While companies like Bunndle exponentially push application integration products, this doesn’t mean people living, working or rooting for 49ers in Super Bowl should throw away mobile billboards Atlanta businesses have used for years since their effectiveness goes without saying and will still make any business still receive quality traffic, sans the bungling advertisement bundle builders residing in Siberia.
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