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7 Best Practices For Improving Your Website's Usability

Improving the website usability can be an uphill task. A simple way to improve your website’s design is to follow some easy practices. Here, are 7 such practices, which will help you in keeping your website user friendly.
1. The content should be short, simple and concise.
Content that is precise and to the point is always appreciated. Do not put any information that is unnecessary. Long paragraphs and sentences should not be used very often as the attention span of the user is very less.
Moreover, do ensure that the language used is easy and simple to understand, and the use of jargons should be avoided.
The content should be written in a manner that saves the time of the user while consistently keeping his attention focused. This might be done by using numbers instead of spelling them out, or using abbreviations which are common rather than the whole words. For example, use “Corp” instead of “Corporation”.
2. Headings and subheadings should be used often.
It is advisable to use headings and subheadings to make the content look simple and easy to browse. The ...
... headings should be short and simple, and should preferably be rich in keywords so that it attracts the user in the very first glance.
3. Web-pages should be easy to scan.
The web usability design should be such that the heading defines the article aptly. The most useful information in an article should be placed at the top, in order to assist the user in understanding what he can expect to find on the page.
4. Bulleted Lists and Text Formatting should be used
Bulleted points aid in maintaining the user’s attention. One can also highlight the important words or points in bold and italics to attract the reader.
5. Text Blocks should be Sufficiently Spaced
Margins, padding, line-height, word-spacing, letter-spacing and text-indent are some important factors that affect the content’s readability and should be carefully chosen, keeping the usability for the website in mind.
6. Hyperlinked Text should be User-Friendly
The hyperlinks should be easy to spot and convenient to use. The links, which have already been visited by the user, should be marked in a different colour, to improve the user’s browsing experience.
7. Visuals should be strategically used
The images used should be relevant to the text and should enhance the reader’s understanding of the text.
It is simple to find a proficient web usability design company that can assist you with a layout that is made to perfection, and augments the usability of your website. Just go online today and search for one such expert.
About The Author:
The article has been written by Ben Bishop, the Marketing Manager at Usability Sciences. Usability Sciences offers various Usability Testing services like – Website Usability Testing, Mobile Usability Testing, Website Design Testing, Remote Usability Testing, and Rapid Iterative Testing. They also offer Eye tracking, Web Usability, Card Sorting and Intercept Survey services to improve your web experience. Besides these they also take a keen interest in various online research and competitive usability research study and analysis.
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