Seo : Building Block For Web World

By Author: Udit Khanna
Total Articles: 2
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SEO, these days have become so important that NO single site can survive without it. E-Commerce has helped SEO gain its importance which earlier was missing.

People running E-Commerce sites has either hired a Team or they themselves learned the art of SEO for getting the site to the Top in the Search Engines.

SEO Training has gained lot of follower in the past few years which are running their own business or want to earn extra with their salary or someone who lacks SEO to grow in the organization.

SEO is a technique which enables a Website owner to optimize its required keywords to rank on top of the search engines.

Things to Remember while Doing SEO

On-Page

Keyword Research and Domain Name

Domain should only be selected when you get your best keywords, so that you can name one out of them as your domain name. Keyword Research involves searching of all keywords related to the site and its products.

Competitors Analysis

After Keyword Research, we’ll check those keywords with those our competitors have used onto their sites, other than this we’ll check tags in ...
... head and body section of the webpage. Checking of Rank and inbound links to the site also needs to be done.

Keyword Selection and Placement

After Analysis, we’ll be left with the selected keywords which can be used in Head in the form of Title and Meta Tags.

Internal Linking

It is one of the most important part in SEO which at any cost should not be ignored or forgotten.

Sitemaps

It may be surprising to those who are new to SEO but sitemaps play very important role in SEO as it helps in easy navigation. It is made in two forms i.e. HTML and XML.HTML is usually made for Human Visitor to the site and XML for spider Bots who crawls the website for updations.

KING-which Rules-THE CONTENT

Content will always be the King, so don’t ever cheat with it, never use copied or duplicate content on your webpage which already exist somewhere else on the Web. Unique and Fresh Content gets more weightage on Search Engines.

Robots.txt

This file constitutes of links which we want bots not to crawl, it is done at the time when there is duplicate content on the website.

Off-Page

Article Submission

Articles are the best way to create back links and are also the most effective way these days but it should be unique and fresh on the web.

Directory Submission

Directory Submission is the least effective these days as it takes time in approval and has less link juice.

Guest Post

Blog Post is the technique of posting to the blog with prior permission of the blog owner, is an effective technique and it is also hard to find such blogs with write for us option.

Link Baiting

It refers to anything i.e. text, image or video which helps attract visitors and link to it within site or blog.

Blog Commenting

Commenting is done on blogs for referral traffic generation

Press Release

It is a kind of press article which needs to be published on web. It is done with Title Summary and Main Description.

Classifieds

It is also know as Advertisement which can be seen in Newspaper, the same can be done online also these days. It is paid as well as free.

Social Bookmarking

It is basically done with the website pages to promote socially on Bookmarking Sites.

Referral Bookmarking

It is done to popularize the link in an article which we have created on the Article site.

Forums

Usually known as Discussion Sites where one can ask anything related to topics available on the site as category, sometimes there are products or service related forums like Travel etc. Signatures can be used in forums which go with the post with links, help to direct traffic back to the website or blog.

Question and Answers

Must have heard about Google, yahoo and other question n answer sites where one can ask and share their thoughts with link to their site or blog.

Bio:

Expert SEO Training Institute Delhi deals in SEO Training Courses Delhi, they have institute of SEO Training Rohini which cover Advance SEO Training and PPC Training in Delhi.