Developer Of Iphone Apps Recommends Thumb-friendly Mobisites

By Author: Tam Howard
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On 1996, companies realized that having a website is crucial if you want to stay relevant with your customers. Apple Application Development sees how history is repeating itself today when the boom for mobile websites is affecting how businesses are becoming important to its customers. Usage of mobile phones to access the internet is relatively and significantly increasing. There is a projection that by 2013, more people will access the web via mobile phones than via PCs. The trend started in the mid of 2011 where more customers have started spending more time with their mobile devices than their PCs.

What happens is when you do not have an appropriate website being searched on a mobile device? If one uses Safari browser, loading the page would look very small so you would be doing lots of zooming and navigating just to see the site well. An iPhone does not support Flash as well which is another big problem and a concern for experts who develop apps for iPhone in Brisbane.

How does this affect your business? A recent survey by Compuware showed that bad experience on mobile browsing has turned 40% of users into ...
... a competitor’s site. Jesse Haines, Google Mobile Ads’ group marketing manager stated that Google had researched its large advertisers early on 2011 and found that only 21% launched a mobile site. Google’s way of stepping in is by becoming more enthusiastic in expanding its online advertising empire into mobile. It launched GoMo to help businesses go mobile to achieve this purpose. Businesses should start acting upon this revelation to get ahead of their competitors this early.

With that being said, having a mobile website should become a priority for any company wanting to stay strong in the competitive business world. Having a thumb-friendly mobile website is crucial. Thumb-friendly means having many big and fat buttons. The font size should be big and the navigation should be spontaneous. These characteristics are very important to make navigation in a mobile device a lot easier. The customer is able to readily see the essential parts of the site at once without having to navigate endlessly. You should always vie for a win-win situation by providing your customers a satisfactory experience with your mobile website to ensure conversion and more visits in the future.

In going mobile, mobile apps can also be considered. However, having a mobile website is far better as shared by mobile app developers in Brisbane. Customers will search for your brand through their browser and not through the apps. For news sites, mobile apps are enough but not for business sites. Keep in mind that like a website browsed in a PC, the over-all appearance of the site is necessary to maximize the browsing experience. This allows your site to be easily navigable and not to let the customers go to your competitors. Android apps developer thinks the same way as well and highly recommends the same.

7DC Interactive (http://www.7dcinteractive.com.au/) is a leading source for mobile and Internet technology and how to effectively use it for Business, Education, Health, Food and Entertainment organizations. Based in Brisbane, it provides online and Smartphone solutions including App, mobile web, website development, QR code utilization and Augmented Reality content creation. Their passion and dedication to providing useful technological services to all profession, requires them maintaining a pulse on the fast growing industry and to deliver beneficial news to their followers via social media and other communication methods. Their website continues to grow by collecting and sharing advancements in IT and mobile tech, user trends and practical advice.