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Importance Of Service In Gps Industry
The benefits of great service are not so obvious on the surface, but one doesn’t have to dig too deep to find them. In a competitive environment, service is in fact identified as a key differentiator and the Vehicle Tracking GPS Industry is no different.
A Customer searching for a Good Quality GPS Tracking System looks for the below features :
1. Live Vehicle Tracking.
2. Fuel Efficiency Management.
3. Helps Cut Operational Losses.
4. Increase Fleet Productivity.
5. Monitor Driver Behavior Performance.
6 .Monitor Schedule Trips of its Employees.
7. Instant Alerts & Scheduled reports.
But they do not review or do a thoughtful and thorough due diligence on the service levels of the vendors. Unfortunately poor service levels are known only when the product is bought and now the customer is stuck with poor service.
Finding the correct Vehicle Tracking GPS Provider with High service levels is important as the industry faces the below Challenges in providing Services to their Vehicle tracking / GPS tracking customers .
...
... Device Issue : below problems associated with the Vehicle Tracking Device .
a) External Antenna : Any opaque object covering the external GPS Antenna can hamper the
Effectiveness of the GPS Unit.
b) Device can get hanged & can affect the functionality of GPS Unit.
c) Short Circuiting & Water can cause the Unit to get burnt.
d) GSM / GPRS Connectivity: accuracy of the GPS Tracking Unit is affected by the non availability of GSM & GPRS signals.
Most devices are made in China and they have inherent problems which raises the service level requirement. Considering that most repair requirements are remote, access to vehicles by vendor means a significant cost to the vendor & resistance from the lower management in bringing about transparency. Any successful implementation of Vehicle Tracking System requires a very robust system.
In a recent study on India’s Number 1 Tracking company i: Track and in identifying the reasons for its success in the competitive environment, one of the key differentiators was their very high service levels. They follow a very regulated environment on handling complaints.
Service Process of I Track:
1. Complaint received ( e mail , phone , fax ).
2. Complaint registered by Customer Service Department
3. Complaint Escalation to Service Delivery Department.
4. PAN India presence of technicians.
5. Written status of the closure of customer complaint.
Of course providing high class service is only possible because itrack uses a very High Quality Device manufactured in Israel which requires a much lower servicing frequency.
For a successful implementation of Vehicle tracking system the 1st step is to ensure that the device quality is the highest and 2nd a proper due diligence is done on the service levels of the vendors.
The above 2 factors can play a major role in a trouble free and good experience with Vehicle Tracking Systems.
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