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Enterprise Applications: What Role Do They Play In Today’s Organizations?

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By Author: Yancy Marry
Total Articles: 185
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The term ‘enterprise application’ is used to describe the software that an organization uses to help solve enterprise problems. Enterprise applications are designed in such a way as to be integrated with several enterprise applications used within the same organization, so as to enable quick completion of work and faster generation of profits. This type of software is generally deployed across different networks like corporate networks, internet, and intranet. Enterprise applications may be built by either in-house IT specialists or outsourced to app development companies & freelances; in either case, they will have to meet requirements for administration & security management.

The chief functions performed by enterprise applications within the organization are management of work orders & client relationship, control of purchase orders, accessing of emails, arrangement of office documents, conducting enterprise resource planning, filling out invoices, and administering the corporate calendar & address books. With the rapid development of technology, the features of enterprise applications are constantly ...
... developing so as to enable their usage in completion of a wide array of work. All types of enterprises, small, medium, & large sized, must deploy enterprise applications to ensure mobility of business, say market analysts.

The Benefits of Enterprise Applications in Today’s Organizations
1. Reduction of the sales cycle time
2. Increase in employee responsiveness
3. Enhancement of decision making ability
4. Faster resolution of both internal & external business issues
5. Building of newer & better sales channels
6. Reduction in the overhead & inventory costs
7. Enhancement of enterprise brand recognition
8. Arrangement of company operations
9. Improvement & increase in the client base
10. Improvement in sales figures
11. Improvement in the efficiency levels of enterprise workforce
12. Preserving the organization money
13. Improvement of relations between enterprise authorities & target customers
14. Performance of several business functions such as client information management, order accounting, production scheduling, & procurement.

Every organization today hosts enterprise applications on servers in order to provide multiple services to the large user base that are connected via a PC network. The enterprise applications of today stand out in sharp contrast to the single user programs used as less as five years ago; the latter could serve only one customer at a time if executed on the desktop or laptop of that customer. Therefore, enterprise applications are an indication of the necessity of being fast paced in order to survive in the current mobile market while also ensuring huge mobility in business.

Custom made mobile applications are required by today’s enterprises. With the world becoming mobile, enterprise app integration is the foremost requirement to ensure successful business flow. Enterprise application has introduced several benefits for an organization and is hence projected to grow stronger in the future. Therefore, within a span of one or two years, people will come across the phenomenon of enterprise social networking & enterprise social collaboration as the improved versions of the process of deployment of enterprise applications. Organizations over the world will use these features to promote their businesses, build a strong brand presence, establish a loyal customer base, and generate the latest information about their products & services. This is the reason why the smallest of enterprises from all sectors of the economy are deploying enterprise applications as the method in which the business procedure will be conducted may change completely in the near future.

Copper Mobile is a mobility consulting firm with offices in Dallas, Austin, and India. The team of Android, BlackBerry, and iPhone developer has created over 300 successful applications for enterprises.

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