Get Top 10 Ranking With Effective Online Marketing

By Author: nick smmith
Total Articles: 993
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By the end of the year 2010, all major industries and companies - across the world - understood that the online marketing is going to be the next age marketing tool. At present, from small businesses to big enterprises are thriving to get top 10 ranking with effective online marketing strategies.

Impeccable SEO Strategies

Search Engine Optimization is the indispensable tool to get top 10 ranking of a website or a web page. It is a process through which a web page or a website can increase its online visibility. However, timely results remain a constraint for many SEO firms. Following are the strategies that can be followed to get good results in a timely fashion:

1. There are many SEO professionals who tend to oversee the importance of volume and value in link building. It is imperative to make a perfect blend of quality and quantity in the link building game.

2. The paradigm of content writing is shifting to content marketing. Only quality content is going to win the online war game. The strategy while crafting content should be aligned to enhance a reader’s experience and target audience.

3. An ...
... effective site structure is a major factor that contributes to better search ranking.

4. Link building’s objective should be acquiring indexing and visibility, and not search ranking. This means the link building will not depend on an anchor text and link attributes, rather link building should encourage the crawler to visit a website regularly.

5. SEO strategy for highly competitive keywords can be outlined in two ways – First strategy incorporates the analysis of a competitor’s strategy by going through the quality of content and link building strategies. Second step is to create a better copy than the competitor’s and marketing your content to outrank theirs.

6. Avoid negative SEO from the competitors. Negative SEO strategy down grades the organic ranking of a keyword by violating Google Webmaster Tool guidelines. This is done by spam comments and manipulative links. However, there are a number of tools available to prohibit such actions.

Social Media Marketing

Social Media Marketing is also a significant strategy to stay competitive and get top 10 ranking. Currently, there are a number of social networking sites that offer two way communication between prospective customers and organizations. However, one needs to understand that every company doesn’t need social platform. One shall understand the organization’s structure, products and services, and accordingly should choose the relevant social media platform.

For instance, a real estate builder doesn’t really need a YouTube channel unless it wants to showcase video footage of a construction site.

Once again, content plays a major role on social media platform. Viral images and videos (If you are from India, you must have heard a song, ‘’Why this Kolaveri DI?’’) are the techniques that have built brands within an hour span.

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