The Office Furniture Dealer Manufacturer Satisfaction Index Survey

By Author: Larry Tang
Total Articles: 512
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The Office Furniture Dealers Alliance (OFDA), the trade association for North American office furniture dealers, annually conducts a Dealer Manufacturer Satisfaction Index (DMSI) Survey. The annual DMSI survey is an opportunity presented to dealers in North America to evaluate the products, policies, services, and support of their manufacturer business partners. The goal of the survey is to improve dealer-manufacturer relations by both identifying topics of dealer concern and recognizing best of class performance. It is also designed to give dealers a voice in their relationship with their suppliers (https://www.iopfda.org).

The survey asks dealers to evaluate their key suppliers; and measures dealer satisfaction as well as rates the importance of 46 key issues in six categories: training, product lines, service and support, sales and marketing, management, and technology. The survey was administered via a secure Internet Web site. An email invitation to complete the questionnaire was sent by the OFDA to office furniture dealers in early 2008 and completed responses were accepted through mid-April. The survey was open ...
... to all North American office furniture dealers (https://www.iopfda.org).

Office furniture dealers were asked to rank each issue based on two criteria: satisfaction and importance. A five-point scale was used with five representing "very satisfied" and margin-left:40px;"very important" and one representing "not at all satisfied" and "not at all important." Over 600 responses were received with 59 manufacturers receiving evaluations.

"This survey gives dealers a voice in their relationship with their key manufacturer business partners," states Billie Zidek, Director of Research and Standards for OFDA. "The results tell manufacturers 'here's what we value, here's what we use, here's what's missing.' This is critical data that manufacturers can use to help the dealers, and ultimately help their own sales initiatives."

2008 Top Ten Dealer Issues included:

* Delivery of product in satisfactory, damage-free condition
* Completeness and accuracy of product deliveries
* Timeliness of product deliveries
* Overall quality of product lines
* Product quality
* Customer service support
* Meeting lead time requirements for quick ship products
* Value of product lines to your dealership's success
* Product line meets or exceeds the typical client's expectations
* Product margins.*

At MAiSPACE, we are proud to announce that we receive the highest satisfaction ratings within the top ten issues of importance listed above by the OFDA. It differentiates us and our distribution network; it's all about our superior level of in-house support services and a team of dedicated professionals. Whether you are a small or mid-size company making a major furniture purchase or a large corporation looking for a new global furniture standard, discover for yourself our continuing MAiSPACE service.

Moreover, we have a professional in-house design support team that will provide you and your designer with the best and most cost effective layout, not only to satisfy your current staffing demands, but also to help you plan ahead. Our designers work very closely with you at every phase of the project to fully understand your facility issues and employ the most appropriate product applications. They are able to offer suggestions for our fabrics and finishes that will make your office beautiful and functional. By using the latest version of AutoCAD and GIZA specifying software, our furniture plans are virtually fault free. Project time frames are critical and we insure your satisfaction with a promise for quick turnarounds and timely resolutions to your changes.

By using MAiSPACE and our distribution network's project management and installation services, we can make sure your project is handled correctly and goes smoothly. Among the services our experienced staff provides you:

* Intelligent pre-planning and project timelines
* Accurate documentation and status reports
* Schedule coordination
* Site measurements and reviews
* Punch list completion and fine tuning

Additionally, a factory representative is on site for all major projects to insure your complete project satisfaction.

We provide excellent service that never stops. It wasn't enough for us to provide our clients with a low cost, high quality alternative to high priced office furniture systems. We also invested in a service program that actually facilitates and complements growth. We want you to continue our relationship with us as your business grows and flourishes.

This excerpt is taken from the Office Furniture Dealers Alliance website at https://www.iopfda.org.
MAiSPACE.com will help business owners and operators make smart choices in Systems Furniture and Office Cubicles for their offices and selecting the right Office Furniture. The Office Furniture Dealer Manufacturer Satisfaction Index Survey.