By The Moment Your Web Site Ranks In The Search Engines Will It Be Too Late?

By Author: Pete Gardner
Total Articles: 3
Comment this article

Your web site isn't ranking as high as you know it should? Google got your SERPs tamed by Penguin and Panda updates? Traffic isn't stopping at your homepage? Is this going to hurt your business?
If your online business isn't performing like you know it can, then raising your search engine ranking may be the best way for you to begin turning it about on its head. Too many people put off SEO because they believe it takes too long, or isn't worth their time. When you use Google, how often do you go to the 18th page? Never! You need to be in the top three, or your online business and you are not going to stay online any longer.
Google released, and will continue to release, updates to its ranking formula determining search rankings. How can an Internet marketer keep his or her site at the top? Then you will see your rankings skyrocket, and then continue to stay in orbit, if you follow a few of these hot tips.
Regardless if you're using Google Analytics, it's important that your bounce rate and time-on-site are inversely related to most benefit you. Keep that bounce rate as small as possible by using a landing page ...
... which has lots of great content in easily-viewable, interestingly-anchored links. Don't use ‘click here,' instead attempt something like, ‘Turn Your $7 Product Into A $97 Hotcake With Just One Click.' This will also increase your time-on-site, and your status.
Have as unique a design as possible; unique pictures, themes, content, programming, everything you can think of to make your site as unique as you are. Make sure your write-ups are unique on-page, although you can safely repurpose it using other mediums like powerpoint, so long as it's not a copy-and-paste situation.
Use Google+ like it's going out of style (it very well may be). You'd have to be mad to think Google wouldn't give specific treatment to its very own social network and +1 system. I suggest doing this to every post you have on your page. Use all the other social media outlets as well. You may even want to go so far as to buy some from a site like Fiverr.com. This will give you a kind of authority very difficult to get from the ground up naturally.
Don't fill your pages up with tons and tons of ads. It's not difficult to tell a site that's all ads won't rate well at all. Try to keep each page with at least half, if not more than, of the advertisements ‘below the fold.' That just means visitors need to scroll down to see them, as opposed to just being visible the second the page loads.
Make good use of Web 2.0's. Make a Tumblr and/or a YouTube account for your self. Have lots of content on these, and make them point to your site, but don't simply link to the homepage. It's important that you construct backlinks to your inner pages as well. This means your web log posts need backlinks too. You can shotgun blog comments and guestbook backlinks to your Web 2.0's to rank them. That is the basis of a ‘link pyramid,' and it will have your online business looking like a true authority in no time.
These are only a few of the modern methods to rank your site on the top three pages of Google. Make great use of your anchor texts, unique content, social media, and Web 2.0's. If you're still looking for more unbelievable hints, then check out the PubKo online business blog at http://pubko.com/blog/ where there's more great write-ups on how to get your Internet marketing profession up and running.

http://pubko.com/