Reasons For Making Your Business Mobile Friendly

By Author: Rhett Bezyak
Total Articles: 2
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It doesn't take long to understand the many ways today's marketing environment is different. Competition is fierce. If you want a piece of the pie you have to be competitive. Location is what they teach in business schools and have so for years. What is different these days is that there are so many layers or platforms for your "location" to be present. You can't ignore any platform where your customers are spending time.I'm always surprised to learn that most local businesses have completely dismissed the need to make their website mobile friendly.Mobile marketing can be used to promote your business in other ways as well.For example, using SMS to market your business can be hugely profitable with the right audience and offer. Newspapers, yellow pages and magazines do not have the ability to reach out to customers in the heat of the moment and grab their attention like text messages do.Here are some tips to help you start thinking mobile. You Should Personalize Your Mobile MarketingPart of speaking their language includes using their name. They will pay closer attention to your message. Using their name helps them to feel like ...
... you care about them. Coupled with the personal message showing up on their own private phone just begs them to open it.Quit Wasting Time And Save It With Mobile MarketingMobile messaging is a quick way for you and your customers to have a meeting of the minds. More efficient than all the social platforms like Twitter, Facebook and what have you, mobile marketing can get the word out to everyone at the same time.Get New Customers With Mobile Marketing And Keep The OldSMS messages are perfect for building brand loyalty while making enticing offers to new potential customers. Shower your new customers with welcome discounts and savings to let them know you appreciate your business. But don't neglect your faithful customers. They are the backbone of you business.You Can't Beat The Cost Of Mobile Marketing Compared To Other MarketingMobile marketing in this way costs way less than any kind of print advertising. You don't have to hire specially qualified folks to run these text message campaigns either. This will save your company money.Mobile Marketing Shows You're GreenIt's an easy and cost effective way to show your company cares about the environment. No brochures, no print ads, means no paper waste. You can toot your own horn about your green initiative because your advertising campaigns will be direct to customers on their cell phones.Want to know more about mobile sites or hire a mobile site designer? Visit Mobile Site Army to find out more. Be sure and get their FREE Going Mobile Report when you're there.