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Best Steps For Developing Mobile Website Design & Optimization

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By Author: James Anderson
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The number of mobile web users in this technological cosmos have seen a never before drastic increase. Communication has become a vital part of our lives and who would not love the ease of communicating all over the world at the comfort of their hands? The mobile web usage has increased significantly of up to 150% globally. With such a positive growth in the number of mobile web users, the efforts for developing mobile-friendly websites are also on the rise. Neglecting this considerable fact will contribute to a significant loss to your business. How to optimize your website for mobile? And what are the best steps for developing a mobile website design? It’s time to talk about this revolutionary development.

Analyze your audience: The first and foremost step in developing a mobile-affable website is to explore your target audience. You can carry out a small research on the user behavior, gadgets they use, websites they use frequently and the social media channels they are connected with. Always have an approximate count of the mobile visitors your website has. If you feel that this number is low, it may be ...
... due to the existing state of your website that is not optimized for mobile. If you wish to expand your visibility in the mobile space, then take a firm call on establishing a new-fangled website for mobile devices. You can use any statistical tools like Google Analytics to measure the number of visitors to your website through mobile.

Create mobile style-sheets: Creating customized Cascading Style Sheets (CSS) that are aiming mobile devices is the crucial step in creating a mobile-optimized website. You can allocate varied stylesheets for different uses by using different media type assertions. This can be a much smaller task than you might imagine if you’re looking to keep the overall look and feel of the site. Generally many desktop browsers make use of ‘screen’ command while mobile gadgets use ‘handheld’ command. This will enable you for creating handheld.css file, which will only be activated on handheld gadgets.

Use solid layout: There are numerous mobile browsers in several mobile devices and it is really obscure to detect the outlook of your site’s layout on all types of browsers. The best way to fix this issue is to make use of fluid layouts which will gradually alter itself according to the screen size. You can also pass up setting widths in pixels; instead you can use ems or percentage to fix the size of your mobile website’s layout.

Use attractive and relevant images: Images communicate the message effectively than your content can do. It is very important that you always try to use simple, attractive, not so heavy, relevant images that showcase the uniqueness of your mobile website from your competitors’ and highly suit the preferences of your industry specific audience.

Use properly sized images: Sizing your images as per the size of the mobile screen is exceedingly essential as large-sized images may not show well in mobile browser windows. You can either employ the max width command in CSS or adjust the size on the server. Along with this, it is also good to concentrate on the clickable areas of the images as most of the mobile gadgets are designed with a finger touch mechanism. Ensure that you resize the images in such a way that it can be selected even if you click it with your fingertip.

With these best tips, you can design and develop an outstanding mobile-optimized website to address your mobile target group.


Brian Taylor, a project manager for Forix Seattle company in seattle. Highly experienced in design of informational & e-commerce websites for small businesses, and actively offer Seattle website design services.

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