Barclays Capital: Building On A Success Story

By Author: Bharat Book
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This case study describes how Barclays PLC has developed its investment banking operation from the somewhat marginalized BZW division to its current powerhouse status as Barclays Capital today. http://www.bharatbook.com/market-research-reports/finance-market-research-report/barclays-capital-building-on-a-success-story.html

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Highlights
Barclays Capital has been a resounding success story for Barclays PLC, accounting for over 43% of total revenue in 2010 as well as giving the company a major global presence.
Barclays Capital is seeking to consolidate its position as a major player in the global investment banking sector mainly through the ...
... diversification of its operations.
Barclays Capital has targeted the Asia Pacific market to expand its operations in its aim of becoming a world-leading investment bank.

Your key questions answered
* How significant is Barclays Capital to the financial performance of Barclays PLC as a whole?
* In what business areas does Barclays Capital specialize?

OVERVIEW
Catalyst
Summary

ANALYSIS
Barclays Capital is the investment banking arm of Barclays PLC
From humble beginnings, Barclays Capital has gone on to become the major producer of revenue for Barclays PLC
In 1997, Barclays PLC’s investment banking division was rebranded from BZW to Barclays Capital
Barclays Capital accounted for over 43% of Barclays PLC’s revenue in 2010
Barclays Capital cushioned Barclays PLC through 2008 to give an overall rise in profits

DIVERSIFICATION
Barclays Capital continues to diversify its business
Barclays Capital continues investments in technology
The success of BARX has been recognized with several awards
In 2010, Barclays Capital moved into major equity capital raising and advisory roles
Barclays Capital becomes a major player in the US mergers and acquisitions market
Barclays Capital aims for greater returns by 2013

EXPANDING IN ASIA
Barclays Capital has focused on its Asia operations in order to expand
Barclays Capital focuses on broadening its reach in Asia in a bid to become a top-tier global investment bank
Barclays Capital has launched a major recruitment drive in Asia to become a major global force across mergers and acquisitions
Barclays Capital’s acquisition of Lehman Brothers has strengthened its position in Asia

CONCLUSIONS
Barclays Capital seeks to consolidate its status as a major player in the global investment banking scene

APPENDIX
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