Two Branches Of Effective Phoenix Seo

By Author: Glenda Himes
Total Articles: 28
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Search engine Optimization is a growing form of marketing which almost all the business owners are now using. Many business owners have turned their backs on TV, radio and billboard advertisements and have made use of the most recent and cost-efficient form of marketing - SEO.

Now as a business owner who might not be familiar with SEO (or you might be familiar but does not know what the types of marketing that they are using), this article might be helpful for you to know the marketing strategies that Phoenix SEO companies are using.

Basically, there are two divisions that SEO practices:

1. On-page optimization - Your on-page optimization consists of keyword management, Meta tags, alt tags, navigation and other elements that exist on your page to help produce effective SEO on your website. Your on-page optimization does the process of creating a search engine friendly website, keyword optimized website, themed web page by implementing natural keyword proximity and percentage, and integrating all up-to-date SEO elements on your website. The primary goal of off-page optimization is to ensure that the web page ...
... has enough or balanced keywords visible and easy to read by humans and the search engines bots and spiders. One tip that many SEO experts say is to always make an updated and original website content that can generate many visitors and make them stay and read a while.

Tip:

1. The search engines’ crawling and indexing bots and spiders are all about finding relevant content based on your keywords.
2. Without a search engine optimized landing page found in the search results, the chances of having a higher website rank is obviously low.

Review, review, review....

On-page optimization has components that your Phoenix SEO company should opt to do. And these are the following:

1. Title tags - a title tag is a 60-70 characters sentence composed of the key phrases and keywords to identify the website.
2. Meta-tag - a Meta tag is simply data about the data. It sends the information to the search engines that make them recognize what your web site information is all about.
3. On-page headings - is a text that is separated from the main body of text and appears at the top of a printed page.
4. Page URLs - Having a relevant search engine friendly URL can go a long way in terms of on-page optimization.
5. Anchor text - it is the key factor used by the algorithms to determine the inbound Linking Quality of links. This is also one of the key factors used by search engines to rank a page.

2. Off-page optimization - Your off-page consists of anything you do off of your website. This is where the link building tasks belong which produces the SEO benefits. So what are the off-page optimization tasks? The best ways that you can do off-page is to list your website to different directory sites, do blog commenting and some article marketing tasks. You also have to be connected to many social networking sites like Facebook and Twitter; some forum posting tasks should be included in your list.

Review, review, review.....

Here is the list of SEO off-page tasks that your Phoenix SEO company should do.

1. Directory listings/submission
2. Press release promotion/submission
3. Article submission
4. Social bookmarking
5. Social networking
6. Social media optimization
7. Local search optimization
8. Profile listings
9. RSS Feeds
10. Blog Marketing
11. Blog Posting
12. Blog commenting
13. Newsletters
14. Web 2.0
15. Review site submission

Basically, SEO is not an overnight job where you can visualize the results the next day. It is a continuous process that can drive your web site to the top rank and can bring much leads and sales to your business.

For your Web Design Phoenix needs, PrimeView offers more than a decade of experience in creating award winning websites, as well as Arizona SEO to help your site rank higher in the SERPs.