Skills-sets To Hire Magento Developers

By Author: Ravindra Singh
Total Articles: 11
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Action speaks louder than words. Let’s take a look at an example to understand how Magento can be leveraged to create a unique business experience. The Eat’n Park Hospitality Group, founded in 1949, has over the years grown into a huge chain of restaurants. The organization noticed that many of its customers were going absolutely mad over the “s miley” faced cookies served at the end of each meal. Recognizing the immense business potential the group launched a brand new company specifically focused on selling the “smiley” treats. The challenge was to establish a dynamic online presence steadily and speedily at par with the new company launch. The website that was developed did not have much functionalities and this necessitated for advanced tools for enhanced customer experience. At this point of time the company decided to adopt Magento as a platform for the development of their website. They immediately outsourced the work to talented Magento developers India. This strategic decision not only transformed a lame website into a dynamic and interactive online store but also resulted in a year- on-year triple digit ...
... growth, more traffic on the website and lesser cart abandonments.
Packed with leading merchandising capabilities, Magento today has evolved into a flexible and an indispensible platform for e-commerce, leading to that great drive to hire Magento developers. The underlying principle of leveraging Magento as an e-commerce platform lies in its ability to adapt to varied business needs. There are some key reasons why Magento development has received a great boost. They are:
• Magento enables the creation of a customized e-commerce site that reflects the brand philosophy, adapts to the different product catalogue and amalgamates with the business infrastructure.
• Magento effectively integrates marketing tools, superior search capabilities, and call center functionality.
Scalability and extensive support network makes Magento the ultimate eCommerce solution. In terms of functionalities, Magento offers an e-commerce portal with capabilities such as:
• Site Management
• Analytics and Reporting
• Order Management
• Search Engine Optimization
• International Support
The strategic decision to either outsource Magento development work or directly hire Magento developers rest on certain development capabilities such as:
• Magento developers can control multiple websites and stores using a single administrative panel.
• Magento developers can offer support for managing multiple currencies and tax rates.

To hire Dedicated Magento developers, it is critical to understand their proficiency in the certain Magento specific tools and marketing promotion functions. They are:
• Management and up-dation of newsletters
• Using Landing Page Tool for Campaigns
• Leveraging Catalog Promotional Pricing
• Leveraging Flexible Coupons
• Integrating Free Shipping Options
• Integrating Multi-Tier Pricing for quantity discounts
• Integrating Polls for market analysis
• Managing Buyer wish-lists
• Using the New Items Promotional Tool
• Up-sells in Shopping Cart
• RSS Feeds for New Products, New Specials and New Tags
• Using the auto-generated Site Map
• Integrating Google Site Map
To asses and hire a Magento developer, one needs to understand certain skills – sets.
• The developer should be able to develop and work on custom modules, website and design up-gradation, payment gateway integration and, customization.
• The developer should be able work with search engine optimization tools and interpret market trends.
• The developer should be able work create a project plan and a related timeline based on the project brief.
For more information visit = http://www.globalemployees.com/hire-magento-developer-india.html