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One Way Links From Unique Web Directories
The purpose of search engines as well as web directories is to provide valuable information and relevant results to user queries, directories which are not able to fulfill these two basic purposes only create noise and are an obstacle which don't add value to the web or to the visitor.
Open directories often require a lot of maintenance mostly due to the fact that people submit their resources in order to get one-way links which will help them improve their search engine rankings, link submission is highly abused by spammers in order to manipulate off page optimization and artificially boost the organic rankings. Let's take a look at some of the characteristics which may be found in search engine directories that add value and relevancy to user queries.
Quality and uniqueness of a directory:
Cloning a directory is sadly an easy thing to do, all that is required is to get a generic web directory script, create some categories and post in webmaster and online forums about its availability. Once people know about the existence of this directory it is expected to get hundreds to thousands of submissions each ...
... and everyday. In order to keep the quality and uniqueness of a directory it is necessary to break away from a heavily used scripts out there and implement a new platform, one that provides a better experience to the visitor. This is where the use of technology such as flash come in handy, flash has grown to be a very standard technology which enables interactivity between the visitor and a website and creates a Web 2.0 atmosphere.
Value to the visitor:
By quoting listings which have been extensively scrutinized and reviewed by webmasters and all my director can achieve higher quality and provide better value to the visitor, this is something that cannot be found in directories which let their indexes get spamed by unscrupulous submitters.
Value to the search engines:
Web directories which add quality content and are useful to the visitor will obviously be of great value to the search engines because they raise the relevancy in the search engine results pages. Sites which fulfill the first two points mentioned above will normally be categorized as sites which are useful to the search engines.
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