Paid Inclusion Services

By Author: John Tang
Total Articles: 507
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Paid Inclusion Services (PIS) result in organic listings into search engine results (natural listings) without the need to modify the website. Yahoo offers the most organic inclusion. It allows websites to get their pages to show up in organic search engine results.

Paid inclusion is the process of paying a search engine such as Yahoo to index pages from your website, and guarantee inclusion of those pages in their organic results.

The power of paid inclusion lies in the results. Your page will instantly be shown up in search engine organic results and will start receiving visitors without having to go through the algorithmic dance that is necessary for other sites that are getting free traffic. And because they show up in organic search results, they will be more trusted (more trust = more clicks = more traffic).

Paid Inclusion is a very powerful tool that allows marketers to pay for site visitors on a per-click basis and the pay per click amount ranges from $0.10 to $0.30. The main difference between PIS and pay per click is that the pricing is based on categories on PIS and not an auction system such ...
... as Google's Adwords. Also the PPC cost is much lower for Paid Inclusion.

When using a Search Engine Optimization strategy your results appear naturally in Yahoo's results. This is the same place that Paid Inclusion results will appear. To a web surfer the results are indistinguishable from the rest of the organic results. Another benefit is that websites have a better opportunity if they are well optimized for the correct keywords and content.

Paid Inclusion should be seen as getting a head start in yahoo's natural results and it is a perfect complement to search engine optimization.

The trust credibility of organic search and the immediacy of paid search is what Paid Inclusion is all about. Paid Inclusion is a very cost effect means of getting significant traffic from the Yahoo Search Engine.