World Plumbing Forecasts To 2010 & 2015

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As these areas move to close the gap in fresh water and sanitation system infrastructure development, coupled with faster growth in construction activity and rising per capita GDP levels, demand for plumbing products will benefit.

Regulations, styling to drive plumbing product demand in developed areas
In developed nations, demand for plumbing products will benefit from a variety of non-economic factors. For example, the implementation of water conservation regulations in some markets is spurring increased demand for higher efficiency showers and dual-flush toilets. In addition, styling and fashion factors tend to be more of a demand driver in developed nations, particularly in the aftermarket. Bathrooms and kitchens are among the most common targets for home improvement projects, boosting demand for the full range of fixtures and fittings.

Plumbing product demand to shift towards nonresidential markets
Overall, there will be a shift in demand growth from residential to nonresidential markets. While residential markets expanded rapidly over the 2000-2005 period, in response to strong growth in new ...
... housing in most developed countries, a cyclical slowdown in those same markets will now lead to a cooling in demand. At the same time, nonresidential markets in most developed nations will see a rebound, as long-delayed building expenditures are undertaken.

Details on these and other findings are available in the new Freedonia industry
This study presents historical plumbing product demand data (1995, 2000 and 2005) and projections to 2010 and 2015 for plumbing fixtures (e.g., bathtubs and showers, toilets, sinks); and plumbing fittings (e.g., bathtub and shower fittings, lavatory fittings, kitchen and other sink fittings). In addition, demand is presented by region (North America, Western Europe, Asia/Pacific, Eastern Europe, Latin America and Africa/Mideast); and by market (new residential, residential repair and improvement, new nonresidential and nonresidential repair and improvement). The study also considers market environment factors, evaluates company market share and profiles leading plumbing product manufacturers including American Standard, Masco, TOTO, Kohler, Roca and Sanitec.

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