Free Internet Marketing Website Analyzer Software

By Author: Jeffrey Wyrick
Total Articles: 32
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When searching for free or paid internet marketing software programs online you have to concider your membership sites, products, services and affiliate programs. You've done your keyword research, optimized your website with SEO and now you're fighting to climb your way up the search engine ladders.

Your first thought might be to visit the mighty Google, Yahoo or MSN....after all they are the "big three" of the online search engine realm. Maybe you're a little bit more techno savy than most and you've learned about DMOZ and you're trying to submit your website to them as your next step in hopes of moving up faster and ultimately bringing more search engine driven traffic to your website each day. Maybe you're a big blogger who's recently learned about the many bookmarking websites or the mighty Technorati and the POWERFUL effect that just ONE good review on their website can have for you.

But wait....before you go RUNNING to the urls mentioned above trying to sign up for their services or going to your favorite search engines you have to understand one main principal. Ask yourself this;

Q: "What are ...
... the people in the top 10 search engine listings doing that I'm not?"
A: IMPORTANT NOTE: THEY ARE NOT WORRIED ABOUT SEARCH ENGINE SUBMISSION SERVICES

If you take a minute to do the research you'll also find that many of these websites don't have high Google PR, they don't have low Alexa traffic ranking scores and they don't know any big named internet marketing gurus. Wow! So then you ask;

Q: "If this is true what are they doing that to get their websites ranked so well ?"
A: They are using the power of automated free and low cost internet marketing software.

The first thing you should understand with search engines is that they rank websites based on two things; relative keyword rich content and popularity. What I mean by this is that you want other websites to link back to you, but be very careful when you begin working on your backlinks. There are pitfalls to watch for.

To begin with here in this case study example we will assume that you have a favorite free or low cost internet marketing software program that is designed to increase backlinks to your website.

So now your off and running setting up recipricating links (gulp)....make sure that the website that you're linking to is in good standing with the search engines, check to see how long they've been online and also look to see if they have relative content to what you're offering that is close enough to catch the search engine spider's attention, but not too close where it will effect your own business. Remember, you want them to link back to you as well so it's important to make sure that the two websites compliment each other without competing.

Always keep track of your ricipricating link partners.

I can't stress this enough! You can have the best free or paid internet marketing software programs in the world that generate THOUSANDS of recipricating and one way backlinks for you each month, but remember that online business is much like any other business in the brick and mortar world in one sense;

It takes TEN good verifiable (able to be confirmed) testimonials from reputable sources to overcome just ONE loud mouthed person who voices their disapproval of your products, services or affiliate promotional efforts.

Worse than that you may not even be the one the person is complaining about. It might not even be a "person" perse'. It could be one of the mighty search engines themselves that feel that one of YOUR recipricating partners who YOU have linked to has violated one of their sacred rules or maybe they've been involved with spamming. :-(

Now you have outbound links to a "grey barred" website or one that's been "flamed" all over the search engines. Remember folks this is NOT the news. Negative press on the search engines is NOT a good thing by any means.

Q: "Come on....what is the absolute worse thing that could happen to me?"
A: Your website could get "gray barred" or banned from the search engines!

Ask any internet marketing guru or professional what they think is the best and fastest way to climb to the top of the search engines is and they'll tell you to split test everything and track your results. This is a GREAT start guys and it will help you better your own website, but that has nothing to do with how the search engines view you in comparisance to the other websites they choose to put in their famed top ten! How do we do this you ask....

SOFTWARE SOFTWARE SOFWARE

A good high quality free or low cost internet marketing software will allow you to track YOUR website statistics AND also keep track of the competition. The reason this is important is simple. When you see someone who is truly successful there is no reason to try to reinvent the wheel here guys. Emulate what they are doing and follow in their footsteps. Remember that success begets success. Checking your own progress to see what's working for you, but when you see those statistics side by side with the people in Google's top 10 it's even easier to see what they're doing that you're not. Find out what's working for them so that YOU can be successful too.