123ArticleOnline Logo
Welcome to 123ArticleOnline.com!
ALL >> Internet-Marketing >> View Article

Your Business & Video Marketing - A Match Made In Heaven?

Profile Picture
By Author: Brodie Sadlier
Total Articles: 9
Comment this article
Facebook ShareTwitter ShareGoogle+ ShareTwitter Share

Whether you have a mom & pop business, or a fortune 500 company, you might have run into video marketing and I’m sure you’ve thought of making use of this approach to improve awareness of your brand. And you’re right, video marketing has indeed helped innumerable of companies to:

1.Enhance brand recognition

2.Explain product and services profile

3. Improve site traffic (if you still don’t know, Forrester Research discovered that videos were 50x more likely to attain an organic first page ranking than usual text pages!)

Nevertheless, you need to ask, is video marketing the best match for your business? Can you be sure that it is? Here are a few thoughts/question you could brood over:

1. Is your business involved in educating people? Quite simply, are you a business supplying educational materials to people? If so, then video marketing is made for you. Plain text can be helpful and yet bore some individuals. With a video tutorial, you are able to carefully demonstrate step by step what to do to your audience. In just a couple of minutes, you would have informed a person in a faster ...
... time than looking at a guide.

2. Do you have a product or a service you’d like to show the world and photographs just won’t be enough? For example, if you’re a web design company and you’d like to show the backend of a website you are building, and you know a video would perfectly demonstrate what you’d like to communicate to your client. The attention span of a person these days is shorter (everyone wants everything fast - fast internet, fast car, fast everything). They won’t have time to read through all that terminology, and would prefer a fast 2 minute video to understand the products or services you are offering.

3. Do you have a product which would be better left shown than just explained by ordinary text? For example, you have a video capture product and you know a text handbook just won’t do. So you shoot a quick video to show how to use your product. Fast, easy, and also gets to the point. Let's suppose you had to screen capture everything - just how long would that document be?

4. Do your customers often ask about your products and services and you who owns the business would choose to address it in person? Dealing with it in person via a video clip would only work in your favor. It can create a chance to show your clients how much of a hands-on owner you are, and at the same time engage in a conversation with your customers. Be it a video to discuss a product you sell, or to simply thank them for their loyalty.

Mixing up your business strategy with a bit of video marketing is certainly the best choice for a lot of businesses. And it fits to a tee. Video marketing has many functions in a business - from coping with public relation problem, to showcasing your products and services, it is your decision to take advantage of it. A word of advice though - remember that it isn’t sufficient to just have a video, you must make the effort to be imaginative and innovative with your videos. You don’t want a company video that no one has seen other than your own employees.

Interested in Video Marketing for your business? Mojo Video Marketing offers Internet Video Marketing for start up to thriving on and offline businesses.

Total Views: 202Word Count: 575See All articles From Author

Add Comment

Internet Marketing Articles

1. Why Your Website Isn’t Helping Your Business Grow
Author: Bizz Buzz Creations

2. How E-commerce Empowers Local Brands For Local Consumers In India (2025)
Author: Arjun

3. 7 Ways Ai Supercharges Digital Marketing For Smart Brands
Author: Amina Seigell

4. Looking For Results? The Right Seo Company In New Zealand Can Make All The Difference
Author: Top Rank Digital

5. What To Know Before You Hire Your First Virtual Assistant
Author: Online Consulting

6. Unlocking Innovation: Building Smart Applications With An Iot Application Developer Hire
Author: Stellanova GlobalTech

7. Business Broker Advertising Strategies: Maximize Buyside Lead Precision Now
Author: Anuva LLC - Business Broker SEO Provider

8. Global Reach, Agile Development: The Compelling Case To Hire A Remote Dart Developer
Author: Stellanova GlobalTech

9. Drive More Appointments: Dental Search Engine Marketing Solutions That Work
Author: Expert Dental SEO Company

10. Benefits You Gain When You Hire A Rust Developer For System-level Programming
Author: Stellanova GlobalTech

11. Gws Tele Services Is Playing A Crucial Role In Bridging The Digital Divide In India
Author: GWS Tele Services

12. Want To Grow Online? Don’t Just Exist — Get Found
Author: Top Rank Digital

13. Performance Branding Vs Traditional Branding: Which One Has Better Roi?
Author: Shipra Gupta

14. How Keyword Installs Can Skyrocket Your App Rankings On Google Play
Author: Aayush Garg

15. Boost Your Ios App Visibility With Real Installs From Cpidroid
Author: Aayush Garg

Login To Account
Login Email:
Password:
Forgot Password?
New User?
Sign Up Newsletter
Email Address: