Indian Attire: Modern Chic Worn With Timeless Grace

By Author: utsavfashion
Total Articles: 2
Comment this article

Exquisite artisanship, rich legacy, and matchless charm are the strands that create Indian Attire. In other words, Indian Attire is not only a work of art in itself but also a luminous jewel of history. The Indian sari, for example, is now a rage across the globe. Those who have worn it include the wives of world leaders like Cherie Blair, hot Hollywood stars like Pamela Anderson, and the most influential TV figure of this era, Oprah Winfrey.

In the history of Indian Attire, the origin of the sari is placed by many historians in the Indus Valley civilization, which blossomed in 2800–1800 BC. And around 5,000 years ago, in ‘Mahabharata’ — one of humanity’s most revered epics — the sari emerges as a metaphor for unending, indestructible grace.

We at Utsav Fashion are mindful of this grand heritage. The range of saris available in our colossal collection reflects the majesty of tradition as well as the chic and convenience of modernity. Indeed, the sari takes the pride of place in our Indian Attire oeuvre, displaying prodigiously vibrant styles. From silk saris to convenient slip-on saris, and from intricately ...
... brocaded saris to chiffon saris, Utsav offers a dazzling array of choices.

The choices express the sari’s versatility. The sari augments the wearer’s sophistication, regardless of the occasion — be it a wedding, a boardroom meeting, an evening at a concert, or a party. The sari can accentuate several traits at once, from the seductive to uber-sophisticated.

In the repertoire of Indian Attire, the salwar kameez, is as iconic as the sari. Once upon a time, the salwar kameez was the mainstay of the north Indian wardrobe. But for decades now, it has not only found enthusiastic acceptance all over India but also across the world. The three-piece salwar kameez ensemble — salwar, kameez, and dupatta — affords comfort and exudes confidence. And in Utsav’s catalogue, it glows with ethnic pride highlighted by designer boldness.

Our collection of salwar kameezes is a tribute to their lineage — the salwar kameez has adorned many regal beauties in the era of kings and nawabs. And Utsav’s range recaptures the royal glitter of Chikankari and Zardosi work. In Chikankari, a pattern is block-printed and then embroidered with stitches. By altering the types of stitches and the thicknesses of threads, an infinite variety of stunning effects can be created.

Zardosi, or “Sewing with gold”, was the embroidery style cherished by the Mughals. On the salwar kameez, zardosi accentuates remarkable delicateness and classiness.

In the vast treasure trove of Indian Attire, the sari and the salwar kameez are just two of the countless radiant gems. Keep reading to discover more insights into Indian fashion, which was born even before the word “fashion” was coined!

The article is contributed by Utsav, one stop shop for Indian Attire, Indian Wear.