Analysis Shows That The Leading Position Of Ipad Has Not Been Shaken

By Author: elizabeth
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Lead: An online edition article published by “PC World” on Saturday shows that, according to the data, the market share of Android Tablet PC has grown by 700% in the past year, while the market share of iPad fell to 67%. However, if further analyzing these data, we can find the leading position of iPad has not changed.

The following is the text of the article:

“PC World” previously reported that, the market share of Android Tablet PC has reached 27%, while the market share of iPad fell to 67%. However, this data is only of recent quarters, and just the shipments of products.

If car manufacturers introduced a new car, and created hundreds of thousands of cars in a quarter, so that the quarterly market share of the new car production is 27%, then it does not necessarily mean the sales of the new car is good. This is not to say that the market share of the new car in the past years has been as high as 27%.

In comparing the iPad and Android tablet computer, the problem that occurs frequently is the actual shipments and sales of products. Apple usually reported the product sales, while Apple's ...
... competitors are accustomed to reporting the number of shipments, even if the products to be shipped are only stacked on Best Buy's warehouse.

The TouchPad of Hewlett-Packard is a typical example. HP has announced that, the shipments of TouchPad reached 25 million units. Subsequently, however, Best Buy reported that the sales of TouchPad were only 2.5 million units. Best Buy even asked to return the useless inventory to HP.

Tablet PC market is highly competitive, and this competition is inevitable. Apple's market share will gradually decline. However, comparing the number of iPad sold by Apple in a quarter with that of tablet computer produced by other manufacturers in a quarter is meaningless.

Therefore, the actual situation may be, Android manufacturers improved the production of tablet computer in the past one quarter, thus making the production of Android tablet computing market share in the quarter reached 27%. However, more importantly, how many tablet computers consumers buy and use Android tablet computers.

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