Pushing Brands Into Limelight Through Mobile Gaming And Computer Vision

By Author: jhonalaster
Total Articles: 34
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Use of technology has been of phenomenal success in the world of business. People all around the world are finding out new methods to impress the fact that marketing is best done, if it is in a casual manner. When such a casual approach in intermingled with computing technology, it is more acceptable by people, who now will find it comfortable to dabble in the product selection and choice.

The proof of virtual improvement is best seen with the mobile gaming which has become the best known form of improvisation using image recognition. Games in mobile are being played with much enthusiasm, as it provides the gamers a real life experience, with a lot of simulated features. Interacting with the characters in the games has become extremely easy. One can tap a few tabs and get into the game, without a fuss.

In such a situation, advertising can be promoted by designing applications where the ingredients of the game and various characters are taken from the world of products and brands. Mobile content generation is used to create a feature where one can play with the images of the world’s popular soft drinks, or by ...
... playing with the potato chips. If such games are made interesting, then the players will repeatedly go for the games as well as get exposure to the products.

These are possible by using the modern day computer vision, an advanced form of which, is the use of such props, which have been caught on camera and converted into mobile gaming applications. Mobile marketing blog is the place where the latest fad on marketing techniques can be known, and most commonly proclaimed term here is that of the image recognition technology and computer vision. When television, radio, newspapers, and internet are being left behind with the introduction of real life images for brand promotion, the world is surely entering a phase, which is advanced.

But the point to be noted in such advertising is the fact that new technologies are user friendly and making people go to a place or situation which is quite close to their real life. Using the computer vision technology, it has become possible for the marketers and advertisers to go through the various real life images in the internet social medias, to show the brands to the public, which otherwise would have been inadvertently missed out.

This technology suggests the accumulation of a number of images captured in a camera by being processed in a computer, and the resultant picture is given a form by the computer that is used for a certain purpose. Mobile content generation and computer vision are being morphed together to produce an important aspect in the life of a product, where its visibility is maximised.
This technology suggests the accumulation of a number of images captured in a camera by being processed in a computer.
Computer Vision , Mobile Marketing Blog,