Effects Of Google Panda Update On Seo

By Author: Softweb Solutions is a Microsoft Gold Certified an
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Google has recently changed its search engine algorithm with an update of Panda. This Google Panda update is going to affect the Google ranking system of the website.
With this all new algorithm by Google, many websites have achieved better ranks than before but some of the popular websites and blogs have gone down in their rankings. Till now, Google has applied this updated algorithm only in United States and it has already raised so many questions and controversies amongst Internet marketing managers. This change will definitely affect the internet industry and SEO practices performed, once it is released all over the world.
Before this update, Search Engine Optimization of the website was done by focusing more on traditional techniques like getting more and more inbound links, directory submissions, keyword optimization, content updates, and many others. These techniques, even after the update will have a major role in getting good rankings. But now, the website will have to be optimized in such a way that it gives visitors the overall satisfaction looking at the web page.
With this update, Google will ...
... now use machine learning technology. With this technology, Google spiders will concentrate more on the proven signs of the popularity of the website. For gaining this, a website has to deliver users an excellent overall experience satisfying them. This can be done by focusing on other things too in addition to SEO activities like making the design of site more attractive, easy navigation for users to understand, interesting and unique content, etc.. The website should be designed in a way that brings visitors to the website multiple times. This will help to gain as well as maintain top ranking in Google search engine.
The main motive of Google behind changing the algorithm is to totally eliminate the spam or low quality content trying to get good ranks on search engines. Some of the websites just publish content for the sake of getting more web traffic by attracting visitors. This practice will not help them now. They need to publish content now which is more meaningful, unique, fresh and useful to people.
The work of SEO Specialist will be much more now than just focusing on the technical portion of Search engine optimization of the website For this, the Search engine optimizer should have knowledge of web design and development part as well. For knowledgeable and experienced SEO consultants in USA and worldwide for search engine optimization services, contact us at info@softwebsolutions.com.
Our Internet marketing services in USA and worldwide includes all necessary marketing strategies needed after Google panda update along with maintaining the traditional SEO techniques to get the best results.