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Six Marketing Skills Help You Successful
If you want to be an excellent marketer, you have to pay attention on two points. On the one hand, the accumulation of capital makes the material ready for the start. On the other hand, people can exercise their ability to do business. How to become a successful salesman? They need a certain quality, some of this quality is innate, but more effort is acquired.
Be familiar with the characteristics of your products. You have to know clearly about the advantages, disadvantages, pricing strategy, technology, variety, size, promotional, competitive products, and alternative products. In particular, you must show that you are very familiar with the product in front of your customers.
The target should be classified, which are the core customers? Which are key customers? Which are non-key customers? How many categories can be divided? Classified according to what way to fight different types of clients should be treated separately using different strategies and methods. Different time and energy should be distributed for different types of customers.
Be careful the methods and strategies. Marketing is not doing ...
... blindly, what you should do is sum up the experience at any time and promote yourself. But sales also have the features of a very difficult start. Maybe you don’t know how to start for the first place, but you will be getting better for a long time. Expand the sales process is also a process of interpersonal communication.
Research the psychology of customers. One you should do is based on the customer's individual psychological characteristics in different ways; another one is based on the customer's unit features, such as government agencies is different from private clients unit. The last one is to know the real needs of customers in any place.
Learn negotiation skills. Firstly you should learn how to be good at smiling and listening and then achieve the win-win situation. Marketers should from the customer's perspective to consider the issue. Marketing is not mandatory to sell to customers, but also stand at the customer's perspective, and then give customer a good guide. Customers sometimes pay attention to your spirit even more than the importance of service products.
The marketing information is also very important, sometimes you can choose to use unconventional methods, while sometimes you can choose leaps and bounds. You must remember when you are developing, the others are also developing. If you want to achieve greater results than others, you must constantly innovate. Why does Haier develop faster than others? The key is good at innovation.
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