How To Optimize Joomla For Search Engines

By Author: Connie Preas
Total Articles: 5
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If you have a website the main thing that you will obviously want is your website to rank high in the search engines indexes. If there is one thing that determines the success or the failure of your website, it is the quantity of traffic which the search engine will send to your website.

In order to have a Joomla website that will have lots of users and visitors, your joomla website should be totally optimized only then will it rank high in the search engine rankings.

In order to give your visitors the better experience, such that they visit your website again and again, you need to have to follow a number of guidelines. The basic thing that you need to get right is the website’s navigation. You would need to have a good sitemap to make sure that the contents are easily crawlable by the search engines. This is one basic need.

URL

You need to have a URL which is very search engine friendly (SEF). That is why it is much better to have a static URL than a dynamic URL. Though the use of dynamic URLs is on the rise, but one major problem with them is that search engines tend to like static URLs over ...
... them. This is a major setback for dynamic URLs.

You can also use .html as a suffix in your URL. Thus it is much better to have a web page addresses like www.website.com/your-fav-food-recepie.html rather to have a web page address like www.website.com/index.php?food=com_content.

The main reason of this is that the former address gives you an idea about the content of the page article, which the latter doesn’t. Therefore it is better to have a search engine friendly web address.

There is another tool names sh404SEF. This tool provides you with a feature, such that it changes the title pages of your website to one, which is more liked by the search engines.

Sitemap

You need to prepare a sitemap of your website and submit it to the webmaster tool of Google. There are different tools which can generate the sitemap for you. Then you can just submit the address to the webmaster tool.

One good aspect of this process is that you it will show how often your website has been crawled in order to refresh the content. Thus if you update the contents of your website in a regular basis it will improve your rankings.

Content

This is one thing that is irreplaceable can never be under emphasised in your website. You need to have original, good quality exciting contents. Update the contents as much as you can.

You need to keep on adding contents which are relevant and useful. If your site’s contents are such that they are never refreshed or nothing new is added, then your website is going to have an untimely death.

Keep on posting articles and contents that are ageless that means articles that will not become irrelevant after a certain period. Don’t copy any content from any other websites; rather have your own original contents.

You can also share your experiences on the web as lots of people like them. You can also provide some free content as they will increase your traffic considerably and paving the way for more money.

Incoming link

Another important feature that will improve the rankings is the quality of the incoming links. You can only have these links if you have good quality content. First you would need to have lots of worthy contents, which will make your website a dependable one and also provide good reputation.

Only then the incoming links will start coming in. These incoming links are a very important aspect as one good link will improve your rankings more than what a thousand ordinary links will do.

Author Resource

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