Social Media Marketing Roles

By Author: Shourya Ray Chaudhuri
Total Articles: 598
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Recently lot of questions and doubts regarding the use of social media to market product and services. The Traditional advertising agencies are skeptical about the effectiveness of this method and how it is not to be considered as true interactivity. However, the realm of social media is still a young and emerging trend and nowadays, though millions are already using it, still, our grasp of how it works is still not deep enough to produce deep answers.

In some cases, the transition tends to be hollow and literal, where one misses out on the most important points. Some say that these purveyors of social media only use their sites only to talk to each other. Social media is really an important aspect and it revolves around almost anything. It has covered a lot of ground in just a small period of time, captivating various entities such as the media, government and even religion. It also spawned a new breed or opinion makers. With a little text and a little link, opinions and sharing can happen in an instantaneous way. That is why Social Media Marketing is incredibly important for many.

In social media, the ...
... interaction is real time and instantaneous. One can find out easily what people are buying and more importantly, how they are reacting to various aspects. Sure, there are some who are paid to make statements but the fact is that the utilization of social media really puts into perspective how one can instantaneously gather data.

It is not merely on the number of people who is connected to you but how they interact with what you say. Marketing has become a method to adapt to the needs of the market while still offering something that will spark a conversation and make them react. This is why this method is widely used nowadays. Also, people can keep on talking and talking and it can reveal a lot of things about what interests’ people. Though some consider this as a very ruddy method of acquiring data, an expert marketer can analyze such pieces of information and utilize them to further improve customer ties.

Shourya Ray Chaudhuri, Ezine Articles Expert Author. For more information: Social Media Marketing
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