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Organic Seo Is Still The Best Way To Get Steady Long-term Traffic
Every day you get more emails advertising “can’t miss” strategies to bring traffic to your website. Guaranteed traffic! Guaranteed conversions! Make thousands of dollars without doing any work! Don’t fall for any of it. If it sounds too good to be true, it probably is. When it comes to getting steady, long-term traffic, the best way is still organic SEO. Nothing else even comes close, not even PPC, which will bring instant traffic, but never sustain you over the course of months and years after you stop spending money on it.
The link building and article posting efforts of a knowledgeable SEO Company will bring you visitors long after the actual tasks are complete. Done properly, an article or satellite page with relevant information on it will get its own traffic long after you’ve published it. That traffic, and the links it generates back to your website, will keep your page rank high and ensure that potential customers will be able to find you through search. Paid marketing techniques only work while you’re still pouring funding into them. They stop when the well runs dry.
Is organic SEO worth the ...
... money you pay for it? If you’re doing business with a company that isn’t explaining to you what they are doing, you’re probably paying too much. If your SEO Services contact person is telling you in advance what they plan on doing and phrasing it in terms you can understand, you’re most likely paying what the service is worth. SEO is not a mysterious panacea that only the select few have been blessed with the ability to do. It’s a series of simple but time consuming tasks done by a team of professionals.
On the flip side of the coin, if you stop your efforts for too long, you’ll start to lose ground with the search engines. Regular dynamic content, such as blog posts for instance, are like food to search engine spiders. They crawl in and are all over it, indexing it while they do and ensuring that potential customers will be directed to your website by listing it at the top of the search page. If you don’t continue adding content regularly, someone who does will get that top spot and you’ll slip into search engine obscurity. That won’t bring you traffic and conversions.
The best strategy is to spend time, effort, and money up front to establish a position at the top of search pages for your industry keywords. Once there, you can stay on top by adding one or two blog posts a week and maybe a content page or two a week while you’re at it. Continue to grow your website and you’ll be a much bigger target in that wide open ocean that we call the World Wide Web. Find an SEO Company that knows what they are doing and allow them to do their job. It might seem expensive when you first begin, but be patient and you’ll see the long-term results the process will provide to you.
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