Packaging Industry Moving Towards Sustainable Flexible Packaging Solutions

By Author: Uflexltd-packaging
Total Articles: 3
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With growing concern, consciousness and an increased consumer awareness of 'going green', packaging industry too is turning eco-friendly. What started from paper

bottles in the milk industry, is now encouraging, packaging companies around the world to explore greener,

eco-friendlier and sustainable packaging solutions to reduce packaging waste.
While still in its infancy, sustainable packaging is the need of the hour and is gaining momentum with manufacturers taking initiatives of providing customers with

eco-friendly packaging options. According to research firm Global Industry Analysts (GIA), the growing demand of sustainable packaging in Asian markets will lead to an

explosion in demand over the next few years.
In a bid to cater the increasing demand of sustainable packaging as a result of increased consumer awareness, packaging manufacturers are increasingly using

eco-friendly and recyclable products such as paper, bamboo, plastic composite, airless pump bottles and more for packaging.
Today, Sustainability and material ...
... optimization have emerged as the biggest trends in packaging. The results of the recent survey by DuPont indicate that out of 500

packaging professionals questioned, a majority said that the need to package in more sustainable and affordable way dominates the worldwide packaging industry.
India's largest and Globe's fifth largest packaging and Flexible Packaging company Uflex Ltd believes that

sustainability is important in packaging as the product is very close to the consumer and is usually assumed as a waste. Therefore Uflex has identified four key areas

for sustainability, namely Energy conservation by using eco-friendly technologies- for instance the intercept technology which combines long term, contamination-free

corrosion control with ESD protection. It is clean, green, reusable and recyclable, Reduction in carbon based resources by focusing on biodegradable packaging

materials which break down relatively quickly and cleanly, by cutting the use of materials made from fossil fuels and by adopting the advanced flexographic printing

technique which provides environmental benefits through energy efficiency and reduced material consumption, Wastage minimization and reuse of all process waste and

Recycling post-consumer waste.
Although a little pricey than the traditional packaging, sustainable packaging is here to stay owing to changing trends of shopper’s psychology. The increased

environmental awareness and government initiatives to reduce greenhouse gas emissions have also attributed to rising demand for green packaging in the country. As per

recent estimates, eco-friendly packaging will nearly double in revenues between 2009 and 2014.
With increasing consumer awareness of sustainability, sustainable packaging is a great step towards making make our planet a better and safer place to live in for the

coming generation. The market for sustainable packaging is maturing worldwide with greater awareness about environmental disposal hazards.