Bradley Associates: What We Look For

By Author: John Bradley
Total Articles: 20
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Strong management teams are the foundation of Bradley Associates’ investment strategy.
When we invest, we look for management partners who have a proven track record in building a company, and a clear vision for taking that company to the next level.
Over the past 20 years, our investment partnerships have taken many forms:
• We’ve partnered with families to help them sell all or part of their business, to solve succession problems, or to raise money for expansion.
• We’ve helped entrepreneurial management teams buy out corporate divisions and set them up as independent companies.
• We’ve provided growth capital to help businesses acquire complementary products and services, or to scale their operation domestically or internationally.
• We’ve taken public companies private, and allowed management to build long-term company value, without having to answer to the quarterly demands of Wall Street.
• We’ve recapitalized companies, helping them rebuild and reposition themselves for greater success going forward.
Every Investment is Different
The role Bradley ...
... Associates plays varies accordingly. Helping a family through the emotional process of selling a long-cherished business can be a far more delicate process than a corporate buyout. Transforming a subsidiary into a standalone firm might require substantial involvement on our part. In other investments, our involvement might be minimal. Sometimes we are the controlling party.
Our approach is flexible, guided always by the needs and goals of our management partners.
Bradley Associates: Our Ventures
Market Size
The size and growth rate of the market is crucial to a company’s success and impacts the ultimate size of the outcome.
Often what propels Bradley Associates’ overall financial success from above average to extraordinary are the large wins of only a few investments. Accordingly, market size and growth characteristics are key in our investment decision-making.
Product/Service
The product or service offered must be unique and serve a genuine need, cost effectively, without requiring a significant behavioral change on the part of the purchaser or end user.
Business Model
The economics of the business must be such that it is not capital intensive and provides for high sustainable gross margins. The combination of these two elements allows for a high, internally sustainable growth rate, thereby minimizing subsequent dilution.
These characteristics are also highly valued in the public markets or by potential acquirers. There must exist a reasonable scenario for the business to achieve revenues of $50 million - $100 million within 5 years.
Bradley Associates: Growth Sectors
Bradley Associates invests in seed stage companies in the following areas:
• Oil & Gas Exploration.
• Mineral Mining.
• Security Solutions.
• Agriculture.
• Alternative Energy/Bio-fuels.
• Water Purification/Filtration.
• Health Care.
• Biotechnology.
• Nanotechnology.
If you would like to speak to a representatvie about any potential partnership with Bradley Associates then please contact us at the following Email: entrepreneur@bradleyassociates.com.